20demayo Page 345
Page 345
It's a shame.
But the Internet and e-commerce can perfectly solve this problem.
He costs almost nothing.
As long as you need it, you can buy it.
Moreover, the home appliance stores in the third- and fourth-tier cities are not large in scale, and some even have chain stores, but their strength is not strong.
It is impossible for them to engage in e-commerce by themselves like Gome.
They just want to sell appliances locally.
If you cooperate with them for a promotion, I believe they are very willing.
"Then there will be a lot of manpower dispatched here."
Zhang Jianming said.
"Well, Huanyu Technology's marketing department sent some people there. Also, the game department sent some people there."
Whether it is the marketing department or the game department, there are a group of people who expand the business.
It is still possible to transfer some people to the past.
"If it's really not enough, our navy will also recruit some people."
China's territory is really too big.
First- and second-tier cities are okay, just a dozen or so, just send some people.
But there are hundreds to thousands of third- and fourth-tier cities across the country, and at least a few hundred people have to be sent there in terms of business manpower.
"Row."
Zhang Jianming nodded: "Many people in those sailors have nothing to do, so we can pull him to us as a member of the marketing department in the future."
"can."
Chen Yu thought it was a good idea.
In the future, the company's business will be even larger, and the marketing department will indeed need to be more staffed.
……
Ali.
If we talk about Gome and Suning, these companies have begun to aggressively enter the b2c market.
But for Ali, he ran into a little trouble.
The trouble wasn't about money.
Softbank's additional US$1 million can be said that Ali will not worry about money for a while.
However, not worrying about money does not mean you can enter the b2c market.
Just like the "offline pick-up" mode, you must cooperate with these home appliance giants to enter.
But I'm sorry, Gome and Suning don't want to cooperate with Ali.
As for why?
Very simple.
Can I do it myself, why should I cooperate with you?
"That Huang Guangyu's tone is very crazy. Do they think e-commerce is just opening a website?"
Lu Zhaoxi was very dissatisfied with Gome's rejection, and said at the Alibaba meeting.
"And that Suning, even the website is so bad, and they still want to compete with Huanyu Mall."
Eighteen Arhats complained from time to time.
"Okay, stop complaining."
Cai Congxin said: "In any case, judging from the performance of the secondary market, capital is still very optimistic about them."
as now.
When Gome and Suning announced their entry into the b2c market, the stocks of their two companies hit two daily limits one after another.
"Of course, the market has an irrational side, but theoretically Gome has great prospects for entering the b2c market."
I wanted to do a big job before because I had no money, so it was useless to think about it.Now that I have money, I am facing problems again.
"I think it's better to learn from Dangdang and Excellence, and do it all by yourself. It is said that they are already integrating, installing and selling this piece."
"This is an outsourcing business, that is, installing and selling it yourself to a local maintenance company."
"Yes, we can also do this method, so that we don't need to send our own people over."
"We can indeed do it, but without the support of stores, we can't experience it offline. More importantly, without the support of portals, the model of ordering online and picking up offline cannot be done."
Jack Ma still shook his head.
He has instincts.
Even if Dangdang and Joyo entered the field of home appliances, they would not be able to do so.
You know, a few thousand dollars of big appliances is not tens of dollars of audio-visual and books.
If they can't experience it, they will never buy it.
"Actually, we don't need to be so anxious."
At this time, Cai Congxin said suddenly.
"Old Cai, do you have a solution?"
Ma Yun asked.
"What can I do?"
Cai Congxin smiled: "Although we can cooperate with major manufacturers and even purchase goods, logistics, warehouses, and offline experience cannot be done for the time being. It is impossible to do well in this area within a few years. "
"In a few years, if this is the case, we will lose our share in this market long ago."
Ma Yun smiled bitterly.
The development of the Internet is really too fast.
Not to mention anything else, just take e-commerce as an example.
Before, the industry was still discussing whether the annual sales would exceed 5000 million or 6000 million?
But a few days later, Huanyu Mall came to a day with sales exceeding 8000 million.
This change is simply unprecedented.
If we really have to wait a few years, whether or not Ali still exists is a question.
In his eyes, he has always thought that this kind of physical layout is the slowest.
Although I have to do it, I can't quench my near thirst now.
"I didn't say to wait a few years, we just need to wait for Huanyu Mall to fight against Gome and the others."
"Huanyu Mall is fighting against Gome?"
Ma Yun didn't understand.
But soon, Jack Ma was delighted.
He got it.
Gome Suning is now aggressively entering, and will soon compete with Huanyu Mall.
He didn't believe that Gome and Suning would be the opponents of Huanyu Mall.
As long as Huanyu Mall beats them to pieces, then Ali's chance will come.
"Hehe, Lao Cai, when you say that, I expect Huanyu Mall to make a move soon."
Before Ma Yun didn't have much good opinion of Huanyu Mall.
Not liking him doesn't mean that he hates him, but that he has always regarded Huanyu Mall as his main competitor.
But now, he wished that Huanyu Mall would use its big moves to wipe out these opponents in minutes.
Chapter 399: I am the boss of the home appliance chain... (for subscription)
"Hello, we are the promotion specialists of Huanyu Mall."
"What is Huanyu Mall?"
"Uh, it's an online shopping platform."
"do not know."
"Boss, let us explain to you."
"unnecessary."
……
"Hello, we are the promotion specialists of Huanyu Mall."
"Is that the online seller of electrical appliances?"
"You know."
"Hehe, let me understand, do you want our home appliances to be sold online?"
"The meaning is similar, but not the same."
"But few of us who buy appliances here buy online."
"It doesn't matter, and we don't expect everyone to buy online, as long as someone buys it. As long as there are users who pick up the goods in your store offline, we can also subsidize you."
"Really?"
"Of course it is true. You know the strength of our Huanyu Technology. You see, the YY you use is our company."
"Okay, let's try then."
……
"Hello, we are the promotion specialists of Huanyu Mall."
"Hello, hello, we know that your Huanyu Mall sold 8000 million home appliances a day, which is amazing."
"It seems that the boss has been paying attention to the Internet."
"Of course I pay attention, but I'm thinking, you don't seem to make money."
"It really doesn't make money."
"Then you still keep making money and shouting at losses."
"Our main purpose is to promote the website. It's okay to lose some money in the early stage."
"Oh……"
When it comes to promotion in third- and fourth-tier cities, it may not be so easy.
Some owners of third- and fourth-tier home appliance stores don’t even access the Internet, and they don’t know what Huanyu Mall is.
There are some difficulties in convincing them.
But nothing.
The third- and fourth-tier cities are too big, so how can every one of them cooperate with Huanyu Mall.
It doesn't matter if they don't cooperate, as long as someone cooperates.
Just like buying appliances online, there are so many people buying them, as long as some people buy them.
No, as long as one out of 10 people buys it, it is already very good.
Even as long as one person out of 100 buys it, it is considered extremely awesome.
Therefore, although not all home appliance stores will cooperate, the promotion continues.
Of course, not all promotions are difficult.