Rebirth of the Cyber ​​Hegemony

Page 209

"clear."

Several founders of Penguin knew the importance of instant messaging.

"Is there any action from Huanyu Technology?"

After thinking about it for a while, Ma Huateng was still worried about Universal Technology.He was frightened by Universal Technology. Although they have also kept up with the open platform, he is afraid that if they dare to lower the profit share, Universal Technology will also decline.As long as Huanyu Technology also has the idea of ​​not making money, Penguin will not get any benefits.And not only can't get it, they don't have the strength to fight with Huanyu Technology.

You know, they can't afford to fight for money.

"At present, Huanyu Technology has not taken any action, and they have also revised the new cooperation terms, increasing the original liquidated damages to 100 times. But this only works for the game companies that join later, for the previous game companies In other words, as long as the bargaining chip we give is high enough, it is not impossible for them to default on the contract.”

"So they won't lower the profit share?"

"Probably not, and there have been rumors that they are going to go public in Fumei. Since they are going to go public, the financial report must be better. If this cuts the profit share, it will affect their financial report too much."

"It is."

With that said, Ma Huateng breathed a sigh of relief.

"It's 6 o'clock, let's get off work."

Ma Huateng is also exhausted these days, so he doesn't plan to work overtime today.

"came back."

As soon as he got home, his wife Wang Shanteng made a cup of Tieguanyin for Ma Huateng.

"It's rare for you to come home so early."

"Oh, the company has been busy for a while."

"I know, since I'm home, don't think about the company, have a cup of tea and watch TV."

Putting down the teacup, Wang Dantang switched the TV to Mango TV.

Mango TV is showing a happy and funny variety show. Watching TV occasionally can relieve fatigue.

Ma Huateng and his wife first met through QQ, when Ma Huateng said he was an engineer.

It's just that I didn't expect that the two of them would walk together later.

It should be said that Ma Huateng is one of the earliest representatives of online dating in China.

"Ah."

Ma Huateng listened to his wife and pressed his temple. He was going to think about the company today.

"This variety show is pretty good."

"Really."

"very funny."

"watch together."

Rarely free, Ma Huateng watched TV with relish.

It’s just that Mango TV is good in everything, except that there are many advertisements.

After watching it for ten minutes, an advertisement popped up.

[More C and more moisturizing, fresh Le Orange, give you a healthy and shiny every day...]

"Another ad."

Wang Dantang was a little depressed.

"It's okay, just look at the advertisement, their advertisement is well done."

"Well, I don't feel anything."

"Look, this Tongyi advertisement has instilled the value concept of Xianle Orange nutrition into users. When users buy Xianle Oranges, they will definitely think, I drink Chengle Oranges to drink healthier."

"It turns out that there is still such a thing."

Wang Dantang is full of admiration for her husband Ma Huateng.

An advertisement can analyze so many truths.

"What about this?"

"Which one?"

"That's it... If you love surfing the Internet, drink as much orange as you like."

Chapter 252: Just bullying you for having no money

"If you love surfing the Internet, drink as many oranges as you like. This ad..."

"This advertisement is very unique. It associates beverages with surfing the Internet. It seems like a minority, but it will be scary if the number of surfing the Internet will increase in the future."

After finishing speaking, Ma Huateng felt as if he had heard this advertisement somewhere before.

For a while, he couldn't remember.

However, soon, Ma Huateng remembered.

Because in addition to the many oranges and advertisements, the image of YY flashed in the camera.

In the advertisement, a netizen is playing YY while drinking Duo Orange Duo.

"Universal Technology."

Almost subconsciously, Ma Huateng stood up abruptly.

He remembered.

"When playing games, drink as much orange as possible."

This is an ad from Duo Orange Duo before.

At that time, Huanyu Technology linked playing games with Duo Orange Duo, and created a new business model combining games and beverages.As soon as this model came out, not only did Duo Orange sell very well, but also the number of online players in the games that cooperated with Duo Orange continued to hit new highs.

Unexpectedly, after a period of time, Duo Orange Duo turned the original advertisement for playing games into an online advertisement.

Surfing the Internet is undoubtedly much more popular than playing games.

There are many people who play games, and even more people love to surf the Internet.

With such an advertisement, it can almost be said that people who surf the Internet will drink more oranges in the future.

"what happened to you?"

Wang Dantang looked at Ma Huateng strangely.

"No, nothing."

Staring at the advertisement, Ma Huateng clenched his fists tightly.

Duo Orange Duo is in the beverage industry, and Ma Huateng will naturally not enter the beverage industry.

But Duochengduo is tied to surfing the Internet and YY, which is extremely terrifying.

In particular, they also advertised on satellite TV.

You know, whether it is now or in future generations, the most powerful advertising is still the TV station.

Unparalleled audience, as long as the advertisement spreads out, even the worst products can be sold.

Ma Huateng has seen such an advertisement.

In addition to the surge in the sales of Duo Orange Duo, their YY will also flood into countless new users in an instant.

No.

Not just new users.

If it's just a new user, that's fine.

If such advertisements continue, YY will not only grab new users, they will also grab old QQ players.

Yes.

You see, even TV stations have advertised YY, and YY is much taller than QQ at first glance.

That being the case, why use QQ instead of YY?

Now the market of YY is much bigger than that of QQ, what is the purpose of using QQ all the time?

"Ah, where are you going?"

"Dan Ting, I'm sorry, I wanted to stay home with you today, but I have to go back to the company now."

Almost subconsciously, Ma Huateng immediately rushed back to the company.

"pony, what's the matter?"

"Yeah, pony, we all rushed back in such a hurry, what happened?"

"Look at this ad."

Ma Huateng felt hit hard in his heart.

Turning on the TV, only after waiting for more than ten minutes, the more orange and more advertisements were released again.

Seeing Duochengduo's dense advertisements, Ma Huateng's brows almost frowned.

"This……"

After watching the advertisement, the faces of the founders of Penguin are as ugly as Ma Huateng.

"Huanyu Technology has spent a lot of money."

"No, Huanyu Technology earns more than 20 billion a year, which is not a big deal for them."

"It's bullying that we don't have money from him."

Zeng Liqing also knew the seriousness of the matter.

This time is more dangerous than ever before.

Although they had competed with Huanyu Technology before, they lost the battle.But even so, it is impossible for Universal Technology to defeat them. They still have a certain market and have a certain ability to fight back.But now, Huanyu Technology spends a lot of money on advertisements, but it makes them feel powerless.

Compared with technology, they are actually average.

In terms of creativity, they are no match for Universal Technology.

Compared with money, they are even worse than Huanyu Technology.

How is this played?

"Or we'll spend some money on advertising, too."

Chen Yidan suggested.

"Spending money, how many days can we spend?"

Zeng Liqing objected directly.

Although Triumph has made some money, it probably won't last more than a month from advertising on the TV station.

"They are clearly bullying us."

"Nonsense, it's so obvious."

"How to solve the problem now?"

"pony..."

Everyone turned their attention to Ma Huateng.

Not only because Ma Huateng is the largest shareholder of Penguin, but most importantly, Ma Huateng has always been able to make the most correct decisions at critical moments.

"There is only one way now, delay."

"How to procrastinate?"

"Delay for time, the longer the delay, the better for us."

Ma Huateng's eyes are firm: "Instant messaging is the cornerstone of the Internet. As long as we can survive, our future valuation will definitely not be low."

"That's what we said, but how can we procrastinate?"

Advertisement bombardment like Huanyu Technology is not something that ordinary companies can withstand.

I am afraid that within a few months, the number of QQ users will drop crazily.