Rebirth of the Cyber ​​Hegemony

Page 350

"From what you said, e-commerce has greatly helped the national economy?"

"At present, it may not have much impact, because the scale of e-commerce as a whole is not large, but if it develops and grows, e-commerce will have a huge role in promoting the economy."

"well said."

Liu Qianxin applauded Chen Yu.

Just changed the subject: "Then, has your Huanyu Mall received state subsidies?"

"National subsidies?"

Chen Yu was extremely puzzled: "No."

So far, he has never received state subsidies.

At most, there are some reductions and exemptions in taxation.

But this is not the same as subsidies.

"Could it be that the leaders of the General Administration came to send warmth today?"

With this thought, Chen Yu heaved a sigh of relief.

It doesn't seem to be looking for trouble, that's good, that's good.

"Leader, is there a recent policy from above?"

"policy."

Liu Qianxin snorted, but said in his heart: "You really want to subsidize."

"Let me ask you, what are you doing under the banner of state subsidies?"

"We are under the banner of state subsidies?"

Chen Yu wondered when he used the banner of state subsidies.

"Leader, is there some misunderstanding here?"

Chen Yu didn't understand what the leader was up to, so he asked.

"Why, I don't dare to admit that I have done it, let's take a look at this."

As he said that, Liu Qianxin asked his assistant to take out a lot of leaflets from his bag: "I really want to hear your explanation."

Chapter 404: Home Appliances Going to the Countryside

"National subsidies?"

"Government support?"

"Sannong construction?"

"I go……"

Chen Yu was dumbfounded: "Here, leader, this is not a flyer we sent out."

"Although you didn't send out the leaflets, they were sent by those home appliance stores. Wasn't this your order?"

"Leader, we did not instruct."

How did Chen Yu know what the leaflets distributed by these home appliance stores were.

Unexpectedly, these slogans were written.

"That is to say, the subsidy for users is fake?"

"Is this true?"

"Since there is no fake, then what do you say?"

"Leader, we didn't use the banner of the country, but to be honest, we paid for these subsidies at a loss."

Facing the leader of the General Administration, Chen Yu said truthfully: "Leader, maybe you don't know, the second wave of promotional activities, we lost 2000 million yuan just for the subsidy money, plus advertising, publicity, manpower, and material resources. One event cost more than 3000 million yuan."

This is a fact.

"You are still willing to do it after so much loss?"

"Leader, you must know that the development of the domestic Internet is not particularly perfect, and e-commerce has just sprouted. If you want to make this market bigger and stronger, you basically can't make money in the early stage. We only pay for the future. For publicity."

"Even if you post money, it's not right to use your head as a banner."

"lead……"

Chen Yu opened his mouth, not knowing what to say.

There is no way to explain this kind of thing.

Even if you say it wasn't Huanyu Mall's idea, the higher-ups don't think so.

"Leader, the higher-ups can send people to investigate. Of course, I'm not trying to excuse myself. Although these leaflets are printed by our franchisees, it's not wrong to say that we don't know about them at all. However, major merchants in the third and fourth tiers sell There are not many means, and home appliances are actually very difficult to sell in third- and fourth-tier cities. Although such slogans may be put on, it is actually for promotion, and in fact it is really subsidized, and users also get benefits.”

"So I have to thank you Huanyu Mall?"

"It's not necessary to say thank you to Huanyu Mall. We are also doing it for our e-commerce website. However, I think it is feasible to use a certain amount of subsidies as a means to stimulate user demand and finally convert it into real sales. On the one hand It can enable ordinary people to use new home appliances, and on the other hand, it can greatly promote the development of domestic demand. If this model is promoted and a strategy of sending home appliances to the countryside is developed, it will also greatly improve the national economy."

"Home appliances?"

Liu Qianxin is the third-in-command of the General Administration, graduated with a master's degree in finance, and has a lot of research on domestic economic development.

Chen Yu's explanation just now, although he knew that Chen Yu had some sophistry, it was actually very reasonable.

But when Chen Yu summed up these strategies into the words "home appliances to the countryside", Liu Qianxin felt his eyes brighten.

"Home appliances going to the countryside, can you focus on what it means to go home appliances to the countryside?"

"Leader, the country is now developing in all aspects, and the economic growth is full of momentum. However, the main economic growth of our country still depends on investment and exports, and our share of consumption is not high. But we have a population of more than one billion In China's market, it stands to reason that consumption-dominated is the healthiest economic model. Because even if investment and exports are affected, we can still rely on our own consumption to push forward.

It is a pity that due to various reasons, our domestic consumption has not been able to make particularly great achievements.First- and second-tier cities are slightly better. They have the best resources, the best benefits, the best transportation, and the fastest information... However, in third- and fourth-tier cities, they are not as good as first- and second-tier cities in all aspects, so this also restricts them. development of.Just like home appliances, every family needs a variety of household appliances, but in third- and fourth-tier cities, these home appliances have become a luxury.If the higher authorities can take certain means or measures to allow home appliances to enter thousands of households, I believe this will have a huge impetus for optimizing my country's industrial structure and promoting economic development. "

Chen Yu talked eloquently.

Once the policy of sending home appliances to the countryside was released in the previous life, it can be said that it opened up consumption opportunities for third- and fourth-tier citizens.

So far, the domestic economy has also changed from relying on investment and exports to a consumption-led economic structure.

This structural model also makes the domestic economy full of infinite charm, and also resists many external risks.

"You majored in economics?"

Liu Qianxin listened to Chen Yu's explanation quietly, and asked suddenly.

What Chen Yu said just now, he knows better than many people.

Although the domestic economy is developing very well, there are still many external problems.

Such as investment and export.

These two are very risky in the global trade environment, and some places even take the form of trade barriers.

This is not bad, but if a trade war breaks out in the future, it will be even more troublesome.

If investment and export encounter problems, the domestic economy will be quite troublesome.

However, if the economy is transformed, an economic structure dominated by consumption, especially domestic demand, will be cultivated.

This is undoubtedly much better than relying solely on investment and exports.

"Leader, I am currently a freshman in the Department of Economics and Management of Shencheng University."

"Department of Economics and Management, Shencheng University, you are still a freshman."

Liu Qianxin was a little surprised, but quickly said: "It seems that Shencheng University is still as pragmatic as before."

"What you just said is very good. Our country also hopes to have entrepreneurs with vision like you. However, no matter what, whether it is for yourself or for others, you must not use illegal means. We will investigate clearly. Alright, that's it for today."

After speaking, Liu Qianxin and the leaders left Huanyu Mall.

……

"Zeng Xiang, what do you think?"

"Director General Liu, maybe Huanyu Mall really didn't intend to use the name of the top to engage in promotional means. At least, we don't have this on their website or their external advertisements. As for these leaflets, they may be from the third or fourth line It was printed and distributed by the small appliance store."

Zeng Xiang was the head of the industrial and commercial department in Hangzhou.

The headquarters of Huanyu Mall is also in Hangzhou, and he is most aware of the influence brought by Huanyu Mall.

Take the recent two waves of promotions at Huanyu Mall.

Not only did they sell so many commodities at once, which promoted the growth of gdp, but more importantly, when Huanyu Mall drove the development of home appliances, it also drove the development of various small commodities in Hangzhou.Moreover, they have vigorously entered the field of logistics and warehouses. Not to mention the whole country, in the Yangtze River Delta region alone, the transaction of various commodities is much faster than before.

Once commodity trading speeds up, it will be difficult for the economy not to grow.

He really hopes to see e-commerce companies like Huanyu Mall grow bigger and stronger in Hangzhou.

"Hehe, Director Zeng, it seems that you Hangzhou City are very optimistic about this Huanyu Mall."

Liu Qianxin smiled: "That's not what I asked just now. I asked what do you think about home appliances going to the countryside."

"Oh, Director General Liu, you are asking about home appliances going to the countryside."

Zeng Xiang was a little embarrassed, so he laughed and said, "I think the idea of ​​home appliances going to the countryside is very good. I didn't expect Chen Yu to come up with such an idea. If the higher authorities can really launch such an idea Policies, I believe this will definitely stimulate the consumption of residents in third- and fourth-tier cities. Moreover, this may not be short-term, but long-term..."

how to say.

In fact, residents of third- and fourth-tier cities may not be able to afford these home appliances at all.

They just think it is expensive and would rather save their money than buy such expensive home appliances.

But if the money is deposited in the bank, how can the economy get up?

If the economy wants to develop, this money must be circulated.

The faster the circulation, the faster the economic development.

But the higher-ups have been struggling with nothing to do before.

You can't send money to a group of residents for consumption.

In fact, there are some areas that directly distribute money to citizens for consumption.

What for?

It's not that there is a lot of money in the finances, but to stimulate consumption and stimulate the economy to become active.

But Chen Yu's idea of ​​sending home appliances to the countryside is undoubtedly more useful than sending money directly.

Chapter 405: "Ask OL"

"Old horse, good news."

"What good news?"

"Huanyu Mall has been investigated by the superiors."

"Checked, is the news reliable?"

"Very reliable."

"What is the specific problem, do you know?"

"It's not clear yet, but the news is that the third head of the General Administration has come to Hangzhou in person."

"Great, we have to take our chances."

This is undoubtedly good news for Ali.

Ma Yun said: "Let everyone speed up a little bit, our sales must exceed them."

Ma Yun has always had a very strong ambition.

Although Huanyu Mall is one step ahead of them, Ma Yun does not think Huanyu Mall is the leader in the industry.

Now with the support of Gome Suning, and they have also sunk the market to third- and fourth-tier cities.

As long as it works well, it may not be equal to Huanyu Mall.

……

"Headquarters, what does this mean?"

After Liu Qianxin left, Zhang Jianming was a little uncertain about what the above meant, and asked worriedly.