Rebirth of the Cyber ​​Hegemony

Page 612

You sell yours, I sell mine.

As for who sells well, it depends on who's ability.

This can be said to completely avoid direct competition with physical stores.

But in fact, although they avoided it, B2C also robbed the market of physical stores.

But even so, the physical home appliance supermarket has nothing to do.

"Why, this was hit by others?"

"Yes, this Huanyu self-operated model is indeed new, but we, Ali, are not afraid."

"Besides, the sales data of Huanyu Mall has not yet come out, and it is still unknown whether everyone will admit it or not. The most important thing is that this self-operated business still has an important flaw."

"President Ma, what's the defect?"

"Since Huanyu's self-operated products are so cheap, consumers will think, why should they buy products from other merchants?"

Ma Yun said yes.

To know.

It is not only Huanyu's self-operated stores that open stores in Huanyu Mall, but also a series of merchants.

No matter how powerful Huanyu's self-management is, they can't catch all the products in one go.

So, if Huanyu's self-operated business snatches consumers away, will other businesses want to live?

Some of them do e-commerce, what they do is a platform, instead of participating in the competition with enterprises.

"President Ma, you are right."

"Huanyu's self-operated business looks very attractive, but the more they sell, the faster other businesses die."

Under Jack Ma's analysis, everyone became rational.

"Well, that's it. You guys talk first. I'll go outside for a cigarette."

After speaking, Ma Yun picked up a pack of cigarettes and walked out.

He needs to calm down.

Yes.

What he said to the Arhats just now was completely nonsense.

What a flaw.

Indeed, Huanyu's self-management is indeed flawed.

But this defect does not affect the attractiveness of Huanyu Mall to consumers at all.

With such low prices, as long as they manage to attract consumers, the market is vibrant.

The reason why he said that just now was that he didn't want everyone to lose hope.

"Old Cai, why did you come out?"

The cigarette was half smoked, at this moment, seeing Cai Congxin also come out, Ma Yun said.

"What do you say?"

Cai Congxin sighed: "The self-operated model launched by Huanyu Technology can be said to hit our seven inches."

"Old Cai, stop talking...I want to be quiet."

His face was extremely ugly.

Ma Yun just now has been holding back.

In fact, after he understood Huanyu's self-operated model, he almost couldn't help crying.

He knows all too well what this model means to them.

With such a model, it can almost be said that the overlord in the e-commerce field may be born at this time.

But what is extremely ridiculous is that he, including some of his other collaborators, failed to participate in this self-employment feast.

Chapter 697: Let's guess the sales record this time

It's just that Ma Yun wanted to be quiet, but he couldn't be quiet at all.

Or it didn't mean that he couldn't calm down, but just for a while, a series of calls came to Ma Yun one after another.

"President Ma, what does Huanyu Technology mean that Huanyu is self-operated?"

"Mr. Ma, the self-operated business looks promising."

"Mr. Ma, do you think we should continue to do b2c business?"

"President Ma..."

eBay, Excellence, and Dangdang called Jack Ma one after another.

Although these words sound polite, they are actually here to complain about Jack Ma.

It was Ma Yun who took the lead at the time and asked them to boycott the promotion together.

But looking at it now, the promotion hasn't started yet, but they don't dare to guess the sales figures this time.

"These guys."

Being harassed by phone calls one after another, Jack Ma was furious.

"Why don't you give Guomei's President Huang a call?"

"What are you looking for him for?"

"To some extent put some pressure on the manufacturers."

"It probably won't do much."

Ma Yun shook his head.

The manufacturer does not serve you as a dealer.

Dealers want to make money, and home appliance manufacturers want to make money even more.

Why do manufacturers depend on dealers' faces?

If this is put in the past, perhaps the manufacturer really depends on it.

But now, the market is not what it used to be.

Besides, their manufacturers are already enough to give physical dealers face.

In order not to affect your business, they also staggered the product model number.

Of course, it’s not just that, Ma Yun also knows that Huang Guangyu is not a fuel-efficient lamp.

I recalled that he was advocating the acquisition of Yongle by China Magnesium at that time, but now Huanyu Technology has entered the field of home appliances strongly.

He felt that if Huang Guangyu didn't look for him, everything would be fine, and if he called Huang Guangyu again, it would be scolding.

It's just that Ma Yun didn't look for Huang Guangyu, but Huang Guangyu found Ma Yun at this time.

"Look, Huang Guangyu's phone."

Huang Guangyu was displayed on the call reminder, Ma Yun said with a wry smile.

Although I didn't want to answer it, I had to answer the call.

"Mr. Ma, hello, I'm Huang Guangyu."

"Boss Huang, you're too polite, aren't you?"

"Boss Ma seems to be in a good mood?"

"Generally, Mr. Huang, what's the matter, what happened?"

"You don't know that Huanyu Technology has launched Huanyu's self-operated business."

"Oh, yes."

Ma Yun pretended to be calm and said: "Isn't it just a self-operated business? We also had it at the time, and we couldn't figure out any tricks."

"is it?"

Huang Guangyu smiled coldly: "Mr. Ma, do you really not know or not. Their business will cut off 15% of our country's magnesium market share."

"It's not that serious."

"I don't think it's too serious."

Huang Guangyu was extremely angry at this time.

When Huanyu Technology launched Huanyu's self-operated business, he knew what this business meant to him.

However, Huang Guangyu was angry but he didn't dare to vent to Chen Yu.

After counting and counting, Jack Ma is the most suitable person for him to vent his anger.

"Mr. Ma, you guys had a good idea before. Hehe, what did you say back then? You said that as long as you control Yongle, Huanyu Mall will be abolished. Now, what do you think?"

"Boss Huang, I'm not wrong, if you really control Yongle."

"Mr. Ma, you want to say that we can't control Yongle, right?"

"Boss Huang, that's not what I meant."

"I think that's what you mean."

Huang Guangyu was furious: "Okay, Mr. Ma, since you are so good, you can fight Huanyu Technology alone."

"Boss Huang, I really didn't mean that."

"Stop talking about this. I forgot to inform you that we will stop cooperating with you on logistics and after-sales service."

"Ah... President Huang, this, how can this be possible."

"That's it, goodbye."

With a clap, Huang Guangyu hung up the phone.

In fact, Huang Guangyu also knows that this cannot be completely blamed on Jack Ma.

Huanyu Technology Chen Yu is such a monster, even if Ma Yun didn't have a bad idea, they might not be able to fight against Guomei.

Just like the self-operated business this time.

You know, they didn't dare to think about such a self-operated business before.

Because manufacturers generally do not produce a certain model brand for a certain dealer alone.

Because it is too risky.

If the products produced cannot be sold, the distributors will be finished, and their manufacturers will also be finished.

Instead, the best way is to produce a unified model, a unified type of brand.

Because it is much more convenient in publicity and promotion, including the formulation of the price system.

But Huanyu Technology has made this kind of personal customization model.

As for why Huanyu Mall is not worried about not being able to sell.

One is that as long as the price drops to a certain level, he will not fail to sell it.

The other one is product positioning.

The people targeted by e-commerce are not the same as those targeted by brick-and-mortar stores.

People who buy things online have always been sophisticated, and they don't pay as much attention to brands as they do in physical stores.

Even if a new model or brand is produced, as long as the price is right, it can still be sold.

"President Ma..."

Cai Congxin set his sights on Ma Yun.

"Lao Cai, our big appliance business is gone."

Ma Yun shook his head and said to Cai Congxin.

After all, Ali has done b2c before, although it later switched to c2c, but c2c can also sell major appliances.