Rebirth of the Cyber ​​Hegemony

Page 684

Under normal circumstances, communication networks are one step ahead of consumer products.

Just like the 5G network of later generations.

5G networks have been set up in many places, but 5G mobile phones have not yet appeared.

This is also normal in reality.

Mobile phones are like cars, and communication operators are like paving the road.

If you want a car to reach your door, you must first repair the road.

Therefore, communication technology must be at the forefront.

"Japan, the United States, and South Korea have already moved to issue 3G licenses. I believe we will soon do so in recent years."

This is also a public matter.

If nothing else, 2008G licenses will be issued in 3.

It is now 2005, only three years away from 2008.

This time is not long. For the three major communication operators, they are already preparing.

"If nothing else happens, I believe that China Unicom will get the most advanced wcdma technology."

"possible."

Although this has not been made public, it is basically a foregone conclusion in the industry.

As for the reason, it is entirely for balanced development.

Otherwise, if we give China Mobile the most powerful communication technology, will other operators still have to compete?

All changed the name to mobile.

"Mr. Fu, I would like to ask you a question. What do you think the issuance of the 3G license will mean to you?"

"How should I put it, I haven't thought about this issue for the time being. No one knows what will happen in the future."

"Does that mean that after the issuance of 3G licenses, consumers' demand for communication will become greater?"

"That is for sure."

Fu Xiaobing nodded: "The 3G standard is more perfect than 2G in terms of speed and signal. I believe that by then everyone's demand for 3G communication will explode."

"Then I would like to ask again, is this communication need only for making phone calls and sending text messages?"

"It can't be said in the same way. Calls and text messages are only basic needs, and users have more other needs. For example, using mobile phones to surf the Internet."

"Mr. Fu, what you said is very good. What I want to say is to use the mobile phone to surf the Internet."

After flipping through the explanation, Chen Yu finally brought Fu Xiaobing here.

"Mr. Chen, what do you mean?"

"It's simple."

Chen Yu said: "If China Unicom wants to expand its business, even if it does everything possible, it will definitely not get much benefit if it wants to compete with China Mobile. Instead, it is better to change the battlefield and compete with them on a new platform."

"Chen Yu, you are saying that we focus on promoting traffic business."

Chen Yu has already made it very obvious, Fu Xiaobing just thought about it, and he understood the key point of what Chen Yu said.

"That's right, it is to focus on promoting traffic business."

Chen Yu nodded and said: "In my opinion, the main business of a communication operator must be more than just making calls, and not just sending and receiving text messages. The most important thing for him is communication traffic. Although everyone's demand for traffic is not yet Big, but this is the trend in the future. Especially after the emergence of 3G licenses, this will explode. Instead of promoting this business at the time of 3G, it is better to be one step ahead and occupy the market... Fu Zong, what do you think?"

Chapter 777: King Card

"Flow business?"

Fu Xiaobing pondered for a while, and then said: "Mr. Chen, China Unicom has been promoting the traffic business. But maybe you don't know, the development of this business is not optimistic. We only classify it as the value-added business."

"Mr. Fu, this may be the reason why your company doesn't pay much attention to this area."

Today he came to China Unicom, not just to give China Unicom a good hand of cards.

More importantly, Chen Yu has to plan for his future self.

Imagine, what is the most important thing about the mobile Internet in the future?

It's not a certain software, it's not a certain mobile phone, and it's not a certain innovation, but traffic.

Without traffic, everything is empty talk.

Just as there is no 3G network, the smart phone is also empty talk.

But where does the traffic come from?

This is from the communication operator.

Now there may not be much conflict between communication operators and major Internet manufacturers, but in the future, with the increase of traffic demand and the development of traffic business, the contradiction inside will definitely explode.

The most typical example is the incident of WeChat charges in later generations.

At that time, it was reported that WeChat charges.

The reason is not that WeChat wants to charge, but the pressure that communication operators put on Penguin.

Just imagine, if Chen Yu also gets WeChat out at that time, everyone will send text messages, make phone calls... etc. all through WeChat.So, what do you want to move and what do you want to do with China Unicom?

Mobile Unicom's most powerful phone bill and text message service were directly cut by half, or even more, by WeChat?

As a communication operator, can you bear it?

Of course, there are also reasons why their thinking has not changed.

But in the final analysis, the communication business is theirs.

They can do whatever they want, you can't help it.

Moreover, they have the conditions to contain you, or even block you.

Chen Yu is not an angry youth, and he doesn't want to complain about these communication operators.

After working on the Internet for a long time, Chen Yu understands that profit can turn any company against you.

Instead of burying this contradiction in future generations, it is better to make arrangements in advance.

If you reach a cooperation with China Unicom at this time, and change their thinking.The conflicts that Universal Technology will encounter in the future will be much easier to deal with.

Ok.

So much has been said above, but it is actually deceiving.

Chen Yu wanted to successfully fool Fu Xiaobing into living.

"Mr. Chen, how could we not pay attention to it. Maybe you don't know that China Unicom has a dedicated team of operators who sell various data packages to users every day, but the effect is mediocre."

"Fu Zong, this is mainly because everyone has not yet developed the habit of consuming data."

Chen Yu naturally knew what was going on: "Why don't we change the promotion method."

"President Chen, please tell me."

"I have looked at it now. Basically, the data packages on the market are 5 yuan for 50M, 10 yuan for 100M, and 20 yuan for 300M... However, most people use the 5 yuan data package."

"Yes."

Fu Xiaobing nodded: "Actually, the package worth 5 yuan is enough for many people. Everyone just chats about YY online, it's just text communication, and doesn't need much traffic."

"Mr. Fu, this is wrong. The 5 yuan package is not enough. As for why everyone chooses 5 yuan, they just think that sometimes they don’t need to use their mobile phone to YY. If he is asked to use it every day, he will use his mobile phone to log in from time to time. Let’s YY, 5 yuan is not enough.”

"But users don't have the habit of using mobile phones all the time."

"No, it's because we haven't cultivated them. Of course, it's also because traffic is too expensive. But if we let go of the restrictions and let him use it, do you think everyone will be interested?"

"It's not good to let go of the restrictions. If we let go of the restrictions, they will download games and watch videos online at every turn. This will put a lot of pressure on us."

Of course, in 2005, it was impossible to watch videos normally with a mobile phone, but in theory he still has this function.

If the restrictions are really lifted, users can click to let them cache infinitely there for several hours.

If you really do this, let alone China Unicom, China Mobile will not be able to withstand it.

However, regarding these, Chen Yu had already figured out a way, and then said: "Mr. Fu, don't worry. The unlimited I said is not without conditions. For example, when they use Huanyu Technology's business, the traffic is completely free. "

"Use Huanyu Technology's business?"

Fu Xiaobing was taken aback.

What kind of business does Universal Technology have?

The most important one is of course YY, followed by Huanyu Portal, Huanyu Blog, Circles, YY Space...

Except for those online gaming businesses.

Although the business of Huanyu Technology cannot cover all Internet access needs, it can basically meet more than 95% of users.

"Mr. Chen, your idea..."

Fu Xiaobing's eyes lit up.

He has been in the telecommunications industry for decades, and this is the first time he has come into contact with such a business.

Although the whole business has not been done yet, as long as he thinks about it, Fu Xiaobing feels that there are unlimited business opportunities in it.

Not to mention other people, even he, the CEO of China Unicom, is also very interested.

"Can you be more specific?"

Fu Xiaobing was extremely interested in Chen Yu's mention of exempting Huanyu Technology's business traffic charges.

Of course, Chen Yu was also very sure of this.

Anyone who sees this extremely classic business in later generations will find the potential contained in it.

"Mr. Fu, I would like to ask how much is the current average monthly consumption of Unicom users?"

"This...about 30 yuan."

Fu Xiaobing was a little embarrassed.

The spending power of Unicom users is naturally inferior to that of China Mobile.

China Mobile can probably keep it at around 50 yuan, but China Unicom is only around 30 yuan.

As for the reason, it is also very simple.

All services on China Unicom itself are cheaper.

Besides, if it's not cheap, who would choose China Unicom, wouldn't anyone choose China Mobile?

"30 yuan is a little less, but it's okay. We can change the way to increase user consumption. For example, we cooperate with China Unicom to launch a Dawang card. The monthly rent of the Dawang card is 19 yuan, and the traffic fee of Huanyu Technology is exempted. , but you only need to pay 1 yuan per day for traffic usage, if you don’t use it, you won’t be charged, and you will get 100 minutes of talk time as a gift.”

"That's 19+30, and the monthly rent is 49 yuan."

"you can say it this way."

Chen Yu nodded.

Although the monthly rent is 19 yuan, as long as you continue to use data for a month, you will be charged 1 yuan per day.

The cost is not high, nor is it low.

If you just make a phone call, many Unicom users may not use it.

But if you add free Huanyu technology traffic... then what users think is completely different.

And, the most important thing is not this.

The most important thing is that such a business can completely attract mobile users.

For this point, Fu Xiaobing also discovered the key immediately.

This king card can not only increase the consumption amount of China Unicom.

More importantly, he has a huge role in promoting China Unicom's user growth.

May I ask, how many Huanyu Technology companies are there in China?

In fact, as long as you use Universal Technology's business, it basically equals the entire Internet.

If you like surfing the Internet, you will most likely apply for such a Dawang card.

"Mr. Chen, this business must only be authorized to use by China Unicom."