Rebirth of the Cyber ​​Hegemony

Page 747

After communicating with Wu Kai, the chip department of Huanyu Technology began to plan the brand plan of Tianwen Chip.

For this, He Tingbo, who is in charge of the chip, is extremely excited.

This means that the Tianwen chip they made is ready to go to sea.

In order to fully establish the reputation of Tianwen Chip, He Tingbo also absorbed the experience of Lizi mobile phone in advertising.

The entire chip advertisement does not talk about data, nor performance, let alone craftsmanship.

Saying this is useless.

Anyway, consumers don't understand.

How does he know what performance data represents what.

Huanyu Technology only needs to convey to users the concept that Tianwen chips are awesome.

And how to pass it on.

He Tingbo thought of a very good idea.

She decided to install an online game Legendary World on the pear phone.

Chapter 845: Digging again "Lin Benjian"

"Recently, have you noticed that Lizi's mobile phone has been blown up?"

"The sales are good, but the technical content needs to be improved."

"I'll go, Lizi mobile phone doesn't have the technology yet?"

"Does it have technology?"

"They have redefined mobile phones."

"It's just an ad."

In a mobile phone hobby group, mobile phones are discussed from time to time.

Undoubtedly, Lizi mobile phone has always been the focus of discussion in the group.

However, although Lizi mobile phones are selling well, not everyone agrees with them.

This is not.

As soon as the topic came up, some people said that Lizi mobile phone is just a good advertisement, but it has no technology.

This point of view made many people in the group unhappy.

"What is an advertisement, then may I ask, isn't it technology to introduce flashlights, flashlights, and resistive screens on mobile phones?"

"Strictly speaking, it's just creativity, not technology."

"In your eyes, don't those who make things you can't understand are technology?"

"I don't think so. I just think that Pear Mobile's technical strength is really average. Although it may maintain its lead now, but in the future when other companies catch up, this advantage of Pear Mobile will disappear."

"I don't think so. In fact, creativity is more important than technology. According to your thinking, why don't you say that when the technical strength of Huanyu Technology improves, all the mobile phone giants in the world will become more It's over."

"I can only say that such a hard technical aspect is not something you can keep up with if you want to keep up."

"Then I can only say that sometimes mobile phone companies like Samsung and Sony can't think of such an idea of ​​redefining mobile phones even in their lifetime..."

In fact, this kind of debate may not be able to argue for a high score.

Some people think that the technology of foreign mobile phone brands is awesome, although they do have unique features.

However, regardless of some people's disapproval, Lizi mobile phone has been moving forward.

……

"Mr. Zhang, where is Lin Benjian now?"

Chen Yu called Zhang Rujing.

"It seems to be in the United States. Why, Mr. Chen, you still want to poach him?"

"Or else."

If you want the chip field to not be choked by others at all, it is not just enough to be able to produce chips.

In the field of chips, it is the lithography machine that pinches the necks of all companies in the world.

Chen Yu has always been thinking about making a lithography machine.

It's just that I have been suffering from not being able to enter this field.

Lin Benjian is the breakthrough of Huanyu Technology's lithography machine.

"I really don't know why you are so persistent, okay, let me check for you."

After searching, Lin Benjian was indeed in the United States.

After Zhang Rujing told Chen Yu's address, Chen Yu flew to the United States.

A cafe in Silicon Valley, USA.

Lin Benjian, a senior engineer at TSMC, was drinking coffee in a depressed mood.

Since Zhang Zhongmou refused to study wet lithography technology, Lin Benjian has been running and giving lectures all over the world.

All he has to do is to promote his theory of wet lithography.

It's a pity... Although many people are more interested in his wet lithography theory.

But being interested is one thing, and having the money to do it is another.

They dare not engage in TSMC, which has huge profits.

As for the reason, according to Lin Benjian's theory, it will cost at least nearly 150 billion US dollars to make the wet lithography process.

If this is converted into RMB, it is more than 1200 billion.

More than 1200 billion yuan, which company can afford it?

TSMC can't get it out.

Dutch asml can't get it either.

Samsung also can't get it out.

Or, they put all their money into it and barely manage to do it.

But if that's the case, it's a big gamble.

If it fails, the entire enterprise may be doomed.

When Lin Benjian was lost in thought alone, a voice suddenly appeared beside him: "Mr. Lin, why are you drinking coffee alone?"

"Chen... President Chen?"

"So coincidentally?"

Lin Benjian was a little surprised, he didn't expect to meet Chen Yu here.

"Yes, what a coincidence, Mr. Lin is alone?"

"Yes."

"Hehe, you don't mind being together."

"Please sit down."

Lin Benjian was actually very interested in Chen Yu.

Although, Lin Benjian rejected Chen Yu's invitation.

"Mr. Chen, your Lizi mobile phone has performed very well recently. He has redefined mobile phones. This ad is very well said."

"Mr. Lin has paid attention to our Pear mobile phone?"

"How can you not pay attention? Although I study chip technology, I have always been interested in the terminal business."

"But I think our chip technology may restrict the development of Pear mobile phones in the next few years."

"What Mr. Chen considers is that although your company's chip Tianwen 2 is good, it is more of an idea. Moreover, according to news, Texas Instruments, Infineon, Samsung, and Qualcomm have already followed up We will soon launch a chip with a built-in operating system to compete with your company."

"We also got the news. However, the technical constraints I'm talking about are not in this aspect, but in the chip production process. It is said that ASML in the Netherlands has encountered trouble in promoting 90-nanometer chips."

"It's normal. The traditional dry lithography machine has already moved towards the bottle shank. Not to mention they are in trouble now. Even if they break through the 90-nanometer level, the future 65-nanometer will be a huge hurdle. Even, I think, They're never going to break through to 65nm."

Lin Benjian, who is very familiar with lithography technology, is a little excited: "The only way to break through this limitation is to use my wet lithography technology. But unfortunately..."

"What a pity?"

Chen Yu looked at Lin Benjian: "It's a pity that TSMC and ASML don't want to do research, do they?"

"Since Mr. Chen already knows, I don't need to answer."

Lin Benjian looked a little upset.

However, seeing Chen Yu smiling, Lin Benjian suddenly understood: "Mr. Chen, today is not a coincidence."

"Hahaha, Mr. Lin, there are so many coincidences in the world. I came to the United States from China on a special trip."

Chen Yu said directly.

"Mr. Chen, I actually admire you very much, but your Huanyu Technology is really not suitable for me."

Lin Ben shook his head helplessly.

He had rejected Chen Yu once before, and this time he also refused.

Although from last time to now, the scale of Huanyu Technology has increased a lot.

But Lin Benjin had his own persistence.

Although Huanyu Technology has a large scale, it is still an Internet company after all.

Even if they enter the mobile phone, or even the chip field.

But in general, there is actually not much technical content.

Just like just now, he was actually very worried that the second generation of Tianwen would soon be attacked by a group of chip companies.

"Mr. Lin, don't rush to refuse, just listen to me."

Although he knew that Lin Benjian would still refuse, Chen Yu still did not give up: "I think Mr. Lin knows better than me that although your wet theory looks good, not many companies are interested, even TSMC."

"It's just temporary, and when they get into trouble, they'll think about wet lithography."

"I don't think so."

Chen Yu shook his head: "Businessmen are profit-seeking. It is impossible for them to spend such a high price to research new technologies while maintaining their profits. Mr. Lin probably knows that the sales of our Lizi mobile phones have increased a lot recently. As our Tianwen 2nd generation chips also need a huge output, I plan to place another 1000 million orders with TSMC."

"Mr. Chen, it turns out that you are blocking all this."

Staring at Chen Yu, Lin Benjian suddenly understood.

No wonder Zhang Zhongmou was not interested in his wet technique at all. It turned out that Chen Yu was acting as a hindrance.

"It can't be said that I'm blocking it. This is a real order. The intention is obvious. Can't Zhang Zhongmou see it? If he wants to study wet lithography technology, Mr. Lin, you don't have to go all over the world to give a speech. "

"This……"

Lin Benjin opened his mouth.

Although he is a technical genius, he is not a businessman.

He didn't want to study these means and schemes at all.

But being awakened by Chen Yu like this, Lin Benjian seemed even more depressed.

This made him feel that the wet lithography process has become even more elusive.

Even if Zhang Zhongmou doesn't support him, who else will support him?

"So, Mr. Lin, the only one interested in wet lithography is me."

Chen Yu said.

Chapter 846: The Ecological Chain of Huanyu Technology

Chen Yu stirred the coffee in his hand and took a small sip: "It's so bitter, it seems that I still can't get used to coffee."