Rebirth of the Cyber ​​Hegemony

Page 835

"One size counts for one size. Blizzard feels that NetEase didn't make much money when it represented Warcraft, so this time the agent has always taken the initiative."

"Isn't he afraid that NetEase will not be an agent?"

"He made it clear that if NetEase doesn't act as an agent, our Ninetowns will also act as an agent. Even if our Ninetowns doesn't act as an agent, Shanda will act as an agent."

"Well, Blizzard really has the confidence."

"However, I don't want to be an agent now?"

"why?"

"Because after acting as an agent, I will face the competition from your Huanyu Technology. I am afraid that I will be killed by a lot of slapstick operations by you."

"How come, what is our relationship?"

"Go away, I don't believe you."

Zhu Jun scolded Chen Yu.

Although his personal friendship with Chen Yu is not bad, but when it comes to specific business competitions, Chen Yu has never been polite to them Ninetowns.

However, this is also normal.

Everyone makes games, no matter what, they will compete.

"Brother Zhu Jun, so you never believed me. That Blizzard..."

"Blizzard... Hey, why do you keep asking me about Blizzard? I'm stupid, you're asking me for business secrets. I almost fell for your tricks, okay, let's not talk, 88..."

"Don't, don't go, I haven't finished yet."

"shoot……"

Seeing Zhu Jun hang up the phone, Chen Yu felt happy.

Afterwards, Chen Yu called Zhang Jianming over, and then told Zhang Jianming about the call with Zhu Jun just now.

"Brother Jian, I had a phone call with Zhu Jun just now. Although there wasn't much content, it contained a lot of information."

Call Zhu Jun, Chen Yu doesn't really want to chat with Zhu Jun, he just wants to find out about Blizzard.

Although Zhu Jun heard what Chen Yu meant later, he didn't say too many key things.

But the above can already give Chen Yu a lot of imagination.

"Zhu Jun's meaning may be that Blizzard is not satisfied with the original [-]% split. Do you think they will propose [-]% split, Blizzard seven, and agents three."

"It's possible. Blizzard has always set its sights on the top, and their reputation is there. Even if the agent gets 3 percent, there are still many companies willing."

"What about the [-] percent?"

"I don't know about this. Under extreme circumstances, it is still possible to agree."

"Then if this is the case, will Blizzard not find an agent and come by itself?"

At this time, Chen Yu proposed a very bold idea.

"Not looking for an agent?"

Zhang Jianming obviously didn't think about this question.

Generally, if game companies are in the local market, they generally do not need an agent and can operate by themselves.

But if you get it from other countries, you usually need to find an agent.

Finding an agent can save a lot of time on the one hand, and on the other hand, the agent can understand the local market better.

After all, it is difficult for a strong dragon to overwhelm a local snake. It is definitely much more convenient to find an agent than to do it alone.

However, although the proxy model has many benefits, it has a key disadvantage.

That is, they must give the agent a share of the fee.

Moreover, the general agency company's sharing fees account for the bulk.

Like Shanda’s agent for Legend before, Shanda’s share is 7%, and the game company that develops Legend is 3%.

However, Legendary made money later, and the game developers felt that they had suffered a loss.

This is also the case with Blizzard now.

They think that their strength is very strong, and at the same time, they are famous enough.

Even if the agent is given a very low agency fee, they are all willing to act as an agent.

So, if this is the case, since Blizzard attaches so much importance to the agency share, why not operate it by itself?

In this way, don't give a dime to the operator.

"It should be unlikely."

Zhang Jianming thought about it, but still shook his head: "It's okay not to find an agent, but Blizzard has always cooperated with agents before. Even if they want to come by themselves, they may not be comparable to local agent operators. Moreover, this It's also more troublesome."

"Trouble is trouble, but once you operate it yourself, all profits are yours."

"That's what I said, but our Kyushu's overseas operations are also through agents."

"Brother Jian, don't forget that our domestic market is the largest online game market in the world. Blizzard may be fine in other regions, but if we can win our domestic market, it will greatly stimulate Blizzard's profits. You know, although Blizzard has been It is the most well-known game company in the world and the number one in the industry. But in terms of making money, Blizzard is far behind us at Universal Technology."

Chen Yu didn't believe it, Blizzard swallowed this breath.

Thinking of this, Chen Yu felt that Blizzard was very likely to act as its own agent.

"President Chen, maybe there is a possibility."

Zhang Jianming slightly agreed with Chen Yu's analysis: "But not absolutely."

"Of course not absolutely."

Chen Yu nodded.

It is possible for Blizzard to find an agent to cooperate.

Blizzard's own operation is also possible.

However, it depends on who benefits from it.

Obviously, there is no doubt that Blizzard's own operation is the most beneficial to Universal Technology.

This may seem incomprehensible.

But it's actually very easy to understand.

Although Blizzard is a well-known game company in the world, its operating ability is actually very average.

Perhaps Blizzard may not think so, but Chen Yu does.

In comparison, Blizzard's operational capabilities are definitely not as good as Ninetowns, let alone Netease and Shanda.

Although it seems that Ninetowns, Netease, and Shanda have all been hoisted and beaten by Universal Technology.

But to be honest, whether it is Ninetowns or NetEase, their strength is actually very good.

It's just that they have been suppressed by Huanding Technology all the time, and it's not that people can see their strength.

And all along, The[-], Shanda, Netease and Huanyu Technology have been fighting for several years.

They have also experienced a lot of tricks in Huanyu Technology. Although they can't win, they have the ability to resist.

But if Blizzard comes by itself.

Chen Yu didn't just hang up Blizzard to fight.

Well, the problem is coming.

How can you tell Blizzard not to be an agent and run it yourself?

Chapter 942: Blizzard: Don't be an agent, let's do it ourselves

"Brother Jian, tell me, how can we fool Blizzard and let them operate by themselves?"

"This... Let me think about it, there is no way, for example, launch Huanyu Games to go public."

"Listed?"

Chen Yu shook his head: "Huanyu games are not on the market for the time being."

"Mr. Chen, I know you don't want to go public, but you can let it out. Then, let's expose the profits of Huanyu Games. In particular, we can also ask the finance to make a perfect financial statement as much as possible. Stimulate Blizzard."

"I'll go, brother Jian, you can."

Chen Yu was a little surprised.

Unexpectedly, Zhang Jianming, who has always been serious, did not play his cards according to common sense this time.

"Okay, just do as you say."

Since Blizzard is putting pressure on the major agencies, it is obvious that they want to get the most benefits.

But since it is cooperation, it must be part of the benefits to other people.

If you want the greatest benefit, it is not impossible, that is to act as an agent yourself.

However, Blizzard may not be able to fully decide on this one.

So, at this time, use the profit data of Universal Games to stimulate Blizzard, the probability of success is very high.

……

A few days later.

A piece of news spread from major media that Huanyu Games is planning to go public.

This news has attracted the attention of many people.

Huanyu Games is a subsidiary of Huanyu Technology, and it is also the most profitable subsidiary of Huanyu Technology so far.

When Huanyu Games goes public, it is bound to be sought after by capital.

Second.

The listing of Universal Games this time is different from other Internet game companies listed in the United States. This time, Universal Games will be listed on the Shanghai Stock Exchange, that is, listed in China.

Third.

Universal Games is the most high-quality asset of Universal Technology. The outside world estimates that if Universal Games is listed in the mainland, it will at least exceed [-] billion yuan, which is still underestimated.

Fourth, if Universal Games is listed on the Shanghai Stock Exchange, it will be the first game company in the mainland to be listed on the mainland.

Afterwards, the outside media released a third quarter financial report of Universal Games.

The third quarter of Universal Games was the period when Microsoft began to suppress Universal Technology.

Previously, the general public believed that the profits of Universal Games would plummet.

But that's not the case.

Even though it was suppressed by Microsoft, Universal Games still showed a strong ability to attract money.

On the one hand, the dual-system strategy quickly launched by all Internet cafes across the country has allowed Huanyu Games to preserve its strength.

The second is the recent launch of Huanyu Games, which has performed very well, creating 200 million concurrent sessions in a short period of time.

In addition, Huanyu Technology's third-quarter financial report also revealed.In addition to Lollipop, they will launch a variety of new games in the next year.And they expect, one to two years? They will completely eliminate the impact of Microsoft's suppression.

of course.

Such financial statements are not of interest to ordinary people? But such financial statements have attracted the attention of many competitors.

Like Blizzard.

After Blizzard released the news that Heroes of the Storm had landed in China recently, they started agency negotiations with major game companies in China.

Netease? Ninetowns? Shanda, they have all looked for it.

Of course? They didn't look for Universal Technology.

Although Universal Technology also expressed interest, it is impossible for them to represent Heroes of the Storm to Universal Technology.

It's just that the negotiations with Netease? Ninetowns? Shanda are also very difficult.

Although Blizzard has a great reputation, these domestic game companies are not the targets of any slaughter.

Whether it is NetEase, Shanda, or Ninetowns, they have all made a huge amount of capital through several games before.

Even facing Blizzard? They won't retreat much.