20demayo Page 150
Page 150
In addition, during the second financing, Penguin gave up another 13.5% of the shares.
In other words, at this time, 53% of Penguin's shares are already in the hands of capital.
Although Ma Huateng insisted not to sell his shares during the second financing and his shares remained unchanged, the shares of other founders have been diluted in a mess.If there is a third round of financing, it is still unknown whether the other founders, except Ma Huateng, will be able to keep their shares.
"I know everyone's concerns. This time I insist on QQ games. Once our QQ games are launched, I agree to engage in online games."
After thinking about it for a while, Ma Huateng finally made a concession.
No concessions will work.
There are two ways for Internet companies to survive.
One is financing.
Regardless of whether you make money or not, if you can get other people's money, it is also a kind of ability.
Second, if you don't raise money, make money.
The first way is that Penguin no longer wants to raise money, and has given up too many shares.
And if you don’t raise money, you can only make money by making games.
It's impossible that you don't want to raise money, and you don't want to make money yourself... Isn't that killing you?
……
"Mr. Chen, isn't our promotional video too simple?"
"No, I think it's fine."
"But it's only a few tens of seconds, and the advertising words are not very good."
"Who says it's not good."
Chen Yu asked back: "How about the advertisement for Melatonin?"
"Uh……"
Everyone vomited blood.
Can you still say it?
Melatonin's advertising slogan "No gifts for Chinese New Year this year, only Melatonin for gifts" has also been complained by countless people.
However, he is popular all over the country.
Even now, it is regarded as a classic textbook advertisement by others.
"Hi everyone, I'm Chen Xiaochun..."
Chen Yu became more and more satisfied as he watched the promotional video.
After all, I filmed it by myself, it seems that I have a talent for directing.
Going to make a movie some other day, maybe it will become popular.
The only fly in the ointment for the time being is Chen Xiaochun, who is a bit single-minded, and he might invite Zha Zhahui over in the future.
Time for brothers to play real legends together.
"Don't worry about the promotional video, are you ready for the public beta?"
"Mr. Chen, server, publicity, order card, client, customer service, operation, network...all are ready, and we will wait for the public beta tomorrow night."
For this public test, Universal Technology has exhausted all resources.
Not only has dozens of additional servers been added, but also to allow players to have a better gaming experience, but Chen Yu has rented corresponding servers in various regions of the country.In other words, the current servers are not completely concentrated in Gan City. In order to better respond to the commands sent by the players, the best way is to set up servers within the shortest distance from the players.
In this way, in addition to keeping servers in Ganshi headquarters, Huanyu Technology has built five server clusters in North China, East China, South China, Central China, and West China to provide users with the best network environment through the distributed service unit model.
Of course, such decentralization still poses challenges to data security.
Huanyu Technology also specially hired data experts from Kingsoft Corporation to escort the data of Huanyu Technology.
everything's ready.
So, the onslaught of ads begins to unleash.
Chapter 179: Brother, come and kill me
"Da Nian, the Legendary World will be open beta tomorrow night, how many simultaneous online records do you predict they can set?"
"Estimated at half a million."
Chen Danian thought for a while and said: "Legendary World created 20 on the first day of the closed beta, and the record rose to more than 1 after one month of the closed beta. It is estimated that there will be a wave of updates in the public beta, and there may be a wave of advertisements, which may reach 30 .”
"Do you think it is possible to break the 60 record?"
"Impossible, we have not broken the record of 60 simultaneous online now."
Only Chen Danian shook his head, but Chen Tianqiao still frowned.
"Brother, what are you thinking?"
Chen Tianqiao is Chen Danian's elder brother, both brothers are geniuses.
Under normal circumstances, Chen Danian would only call Chen Tianqiao and Chen Dong in the company.
But looking at Chen Tianqiao's preoccupied look, Chen Danian called brother.
"It's nothing. I'm a little worried. I'm worried that World of Legends will break the record of 60 tomorrow night."
"impossible."
Chen Danian shook his head: "I admit that Legendary World is a good game, and I also admit that Universal Technology has a strong promotion ability, but no matter how good their game production is, no matter how popular they are, it is impossible for them to simultaneously release the game in a short period of time. The number of people online rose to 60."
"Besides, I'm also researching the strategy of Universal Technology. First, they used guilds and YY to promote. Besides, they also cooperated with some Internet cafes. Although these are powerful, they have already used them during the internal test. However, the public beta is at best to be used again, it is impossible for them to increase so many players all at once.”
"Then have you investigated, what new businesses have Telecom and Netcom recently?"
"How did you talk about China Telecom and Netcom? What does this have to do with them?"
"I just received news that Telecom and China Netcom have reached a cooperation with Universal Technology. They will promote Universal Technology on the personal adsl broadband installation service."
"There is still this trick."
Chen Danian was stunned, he was immediately stimulated by the news.
No matter how he thought about it, Huanyu Technology actually thought of another brilliant idea.
And this trick is extremely powerful.
As long as China Telecom and Netcom recommend it, perhaps on the personal computers of many newly installed broadband users, they will have the legendary world client.This kind of promotion is very convenient, and it is simple and rude. It directly asks the installers to bring the game CD, and installs the Legendary World client on their computers every time they install broadband.Now that there is a client, although not everyone will try it out.But as long as 10 out of 1 people can play, then he is already successful.
Besides, it's not just one person.
"When is this news?"
"It should be the first half month."
"Then the reaction speed should not be so fast."
Chen Danian breathed a sigh of relief.
However, although he was temporarily relaxed, he also became tense in his heart.
Even if the Legendary World public beta doesn't break any records tomorrow night, Huanyu Technology is very likely to surpass their Legend of Blood in the future.It must be known that whether it is the player portal of Huanyu Technology 5173.com or the super channel chat room owned by YY, they cannot master these two important platforms.
Today, such an important Internet portal as Telecom and Netcom has been discovered and used by Universal Technology. Even if the world of legends does not have any strange tricks in the future, they may steadily surpass the legend of blood.
However, before Chen Danian could think about how to deal with it in the future, an advertisement suddenly popped up on Chen Tianqiao's personal computer.
[Hi everyone, I am Chen Xiaochun.No brothers, no legends.It’s brother, come to the Legendary World to kill me at 8:[-] tomorrow night...]
Looking at this advertisement that popped up from the Netease portal, Chen Tianqiao and Chen Danian completely petrified.
……
"Damn it, Huanyu Technology actually invited celebrities to advertise their legendary world?"
"It's not just an advertisement, it's an endorsement."
"I'm going, why didn't I think of it, why didn't I think of it?"
"After seeing this ad, I just realized now that it turns out that online games can also invite celebrities to endorse them."
Same as Chen Tianqiao and Chen Danian.
When such advertisement pop-up windows popped up in front of the eyes of industry insiders, their eyes widened and they were completely shocked.
Can online games invite celebrities to advertise?
Can online games ask celebrities to endorse them?
Can online games spend so much money?
If you never thought about it before, then today, Chen Xiaochun's advertising endorsement can be regarded as an eye-opener for you.
Of course, they were not the only ones shocked.
Shocked, there are many more Internet enthusiasts.
Among these people, some just surf the Internet and don't talk about games.
Some also play games, but not World of Legends.
However, when they saw Chen Xiaochun's advertisement for Legendary World that popped up on the major portals, they were all stunned.
"Is the game Legendary World really this fun?"
"I don't know, but it should be fun. If it's not fun, why would a star advertise for him?"
"I decided to give it a try and talk about it."
Some people didn't want to play games, but for the stars, they went to play.
Some people don't play Legendary World at first, but they are ready to play for the stars.
Of course it wasn't because Chen Xiaochun was so famous.
In fact, there are many times when celebrities are invited to endorse, but it is not how much traffic the celebrity can bring.
Many companies invite celebrities to endorse, not for traffic, but just to prove the strength of the company.
Just like many companies advertise on CCTV?
Is CCTV's traffic really so awesome?
No, such an advertisement is just a way to show strength.
This time Chen Xiaochun's advertisement is also a manifestation of strength.
Once such an advertisement appears, in the eyes of ordinary players, it is synonymous with awesomeness, power, and strength.
Just imagine, if this company has no strength, and this game company has no money, can it have money to hire celebrities to advertise?
Since the money can invite celebrities to advertise, this proves that the company has strength.
Moreover, it is not generally powerful.
At least they have never seen other game companies that can afford stars before.
Although they don't know that many game companies have the strength to invite stars.
But although they are capable, they didn't expect to invite celebrities.
Since there was no invitation, Huanyu Technology was the first to invite.
What does that prove?
It proves that the strength of Universal Technology is the most powerful among all game companies.
For the sake of being the most awesome, they don't want to play the legendary world, so I'm really sorry for this advertisement.
As for when to play?
Chen Xiaochun made it very clear.
8:[-] tomorrow night.
Go online at 8 o'clock, come and kill me together.
Really.