Rebirth of the Cyber ​​Hegemony

Page 181

"Yes."

"Zou Tao, aren't you not optimistic about 3D games?"

"Mr. Chen, I'm not optimistic about Triumph. It's not that I'm not optimistic about 3D games. I think 3D games will be a trend in the future."

"Can our technology make 3D games?"

"Somewhat reluctant."

Zou Tao was a little embarrassed: "Our Legendary World team was temporarily formed before. It is okay to make a 2D game, but it is really difficult to make a 3D game. However, Tsinghua University is currently working on a 3D engine. I Feel like we can pull them into our team."

"I approved this project."

Chen Yu nodded.

However, just a 3D game project, Chen Yu felt that it was not enough.

A number of well-known game companies in later generations must have at least dozens of games.

Not to mention Shanda, Shanda had more than 100 online games in the previous life.

Although many of these online games are not well-known, they have also released many classics.

In the era when online games are the most profitable, if you don't make good money, it is really a sin.

"By the way, a group of people came from the original Legendary World game project, and we developed a casual game. I've already thought of the name, it's called BNB."

The group of game developers brought by Zou Tao has some skills, but they are not particularly strong.

It is too difficult to develop 3D games, but it is still possible to develop some small games.

Therefore, Chen Yu handed over the BNB project to the development team that was originally in charge of Legendary World.

"Casual."

"That's right, it's mainly targeting female players and teenagers. By the way, Zou Tao, have you ever played the game Bomberman?"

"Is it the one in Xiaobawang that can blow people up if you put a bubble in it?"

"Yes, this is it. I think Bomberman can be adapted into an online game."

"It is possible to adapt online games, but how do we charge?"

Zou Tao recalled the Bomberman game: "I seem to remember that this game should be a clearance game."

"We can make it into a confrontation mode, just like CS Counter Strike, where we fight in groups of two. As for the fees, this kind of casual online game is different from the upgraded monster-fighting online game. If you use point cards, it may not be suitable. .”

Not long ago, Shanda represented a similar casual online game "Crazy Tank", which also tends to be a turn-based confrontation style.

It's just that there is no sound after acting as an agent. Shanda has not announced the number of simultaneous online users, and it is said that it has fluttered.

As for the reasons, the most important reason is the charging model.

Shanda has adopted the same point card charging model as Legendary for Crazy Tank.

"So, we don't use point cards, and our game is free to all players."

"free?"

Zou Tao couldn't believe it: "Mr. Chen, how can we make money for free?"

"Don't worry, free is not really free. Just like our YY, our YY is also free, but can't our YY make money?"

"You mean advertising?"

"Except for advertising?"

"Mr. Chen, do you mean charging for props?"

"bingo."

Chen Yu nodded: "Our mode is free + props mode."

"Everyone can try the game for free. At the same time, if you don't spend money, it won't affect his game experience. Of course, if you spend money, the natural game experience will be better."

"I understand."

But Zou Tao is still a little worried: "Mr. Chen, although the free + props model is feasible, what if everyone doesn't buy props?"

"How could it be possible not to buy it? The QQ show produced by Penguin is not bought by a large number of people."

Having said that, Chen Yu remembered that YY also wants to hold a YY show.

It is small to make money or not, but it is big to increase user stickiness.

YY show can not only make money, but also increase user stickiness.

It’s just that before YY mainly engaged in chat rooms, it doesn’t matter if you want YY shows or not.

But it's different now, YY wants to take the social route, how can YY show, which enhances the sense of vanity, not use it.

"Game players are born with stronger spending power than other players. Although it seems that he can try it for free, he can also do it without spending money. However, during the process of playing the game, other people's various costumes and props will appear in front of you from time to time. For a moment, it's hard for you to hold back."

Thinking about his previous life, Chen Yu couldn't help but recharge dozens of dollars to buy wings and phantoms.

It doesn't matter if you don't charge, someone will always charge.

And it was full of people.

Of course, this free + props model can also be suitable for traditional upgrades and monster-fighting online games.

For example, Legendary World, he can also create a free version.

However, this is not the time yet, there is no need to engage in a free version.

After arranging the second game project, Chen Yu called Li Nan again.

Mentioned the YY show and Li Nan just mentioned, and then Chen Yu asked Li Nan to step up the development of "Lianliankan", "Xiaoxiaoxiu"... and a series of small games.

At present, QQ Games has lost a battle with YY Games, but the defeat is not dead. QQ Games still has so many QQ players, and new players continue to enter every day.

If you want to completely defeat the QQ game, you need to add a few more firepower.

After giving the order, Chen Yu wondered about the more profitable online games in the future.

League of Legends is one.

But for the time being this is not in a hurry.

So is eating chicken.

This is even less urgent.

CF and dnf are also popular games, so there is no need to worry about this one.

correct.

Fantasy Westward Journey.

When it comes to the most profitable online games in China, Fantasy Westward Journey can definitely be ranked in the top three.

And to say that the domestic life expectancy is the longest and the most profitable, then Fantasy Westward Journey should be ranked first.

In 2012, Fantasy Westward Journey caught the attention of countless people with 271 million simultaneous online users.

What is even more unbelievable is that in the wave of free online games at that time, Fantasy Westward Journey still maintained the original point card fee.Even, the price of point card charges was raised later.From the original 1 cents per hour to 4 cents.

For such a money-making game, Chen Yu is extremely excited just thinking about it.

Fantasy Westward Journey was launched in December 2003.

Now it is 2002, there is still at least a year and a half left, Chen Yu still has time.

More importantly, NetEase has not yet started the project of Fantasy Westward Journey.

Their main energy is still on Westward Journey 2.

But there is still a very short time, only one and a half years, at most two years.

If you don't make this game ahead of NetEase, then you will have nothing to do.

"Xu Bo."

Thinking of Fantasy Westward Journey, Chen Yu thought of the most important character in Fantasy Westward Journey.

"Wang Chang, find a headhunter to bring Xu Bo here."

After one phone call, Chen Yu called Wang Chang from the marketing department.

Chapter 217: "Wind Soul" Engine

Xu Bo was originally the customer service of Journey to the West.

Because the Westward Journey was too horrible to look at, in the end only he, the customer service, persisted.

As a result, under the promotion of 5173, Westward Journey came back to life.

It's just that although it was brought back to life, Westward Journey was somewhat rough in production after all, and there were a lot of various BUGs.

For long-term development, NetEase is ready to redo.

It's just that although it was redone, Xu Bo was squeezed out by Netease's internal executives.

First, Xu Bo was in charge of the operation of Westward Journey 1.

But after Westward Journey 2 appeared, Xu Bo was no longer involved.

If all the historical trajectory has not changed.

In the next period of time, Xu Bo will apply for the development of Fantasy Westward Journey under extreme frustration.

Based on Westward Journey 1, develop a turn-based game based on Q version cartoons.

That is Fantasy Westward Journey.

At that time, everyone was not optimistic about Fantasy Westward Journey, and in the company at that time, several high-level executives said that if Fantasy Westward Journey can reach one-tenth of the number of simultaneous online users of Westward Journey, then Fantasy Westward Journey will be considered extremely high.

However, sometimes drama is like this.

A Fantasy Westward Journey planned by Xiaoxiao's customer service team gradually became the most popular online game on NetEase.

But even if the famous Fantasy Westward Journey was planned, Xu Bo's position in NetEase is only the director of the Fantasy Westward Journey Planning Department, and it is far from the level of an executive.

Xu Bo resigned from NetEase in 2006.

Later media adopted Xu Bo and said that Fantasy Westward Journey was a gold ingot that NetEase suddenly picked up from the sky.

Xu Bo at this moment must be extremely frustrated.

Anyway, he was the last one who insisted on talking about Journey to the West.

Foot digging went well.

If it is to dig an absolute high-level NetEase, it may not be so easy.

But finding a marginalized Xu Bo is actually quite easy.

Although Netease knew that Xu Bo was the last person who insisted on the big talk Westward Journey, Xu Bo was just a small customer service after all.

Moreover, Xu Bo's education is only junior high school.

Yes.

You can't imagine.

Xu Bo, who later planned Fantasy Westward Journey, turned out to have a junior high school education, even lower than Zhang Jianming's.

In this era where academic qualifications are generally considered, it seemed normal for Xu Bo to be marginalized by NetEase at the time.

Furthermore, at this time Xu Bo did not show his talent.

The only credit is that they finally stood their ground, or for them, this is not a credit.

It's just that the company arranged for him to be the last customer service, and it's the same with another person.

"Mr. Chen, we have found Xu Bo."

Wang Chang called Chen Yu back.

Chen Yu was a little surprised: "It's so fast, it only took 3 days."

"Hey, this time it's not really poaching."

Wang Chang sighed and said: "As soon as Xu Bo proposed to resign, his superiors directly agreed."

"Uh……"