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"Hehe, what do you want to do, this user must have his purpose."
Chen Yu took a sip and said.
"That's what I said, but I think he's not worth it."
Li Xuelin still can't figure it out: "If he needs fans, he can cooperate with us. We only need to promote him on the homepage, and he can get a lot of fans. Moreover, he doesn't need to spend so much money."
A few million dollars have been spent, and the cost of acquiring customers has reached a price of 1 yuan.
If we cooperate with Huanyu Technology, the cost can be lower.
But Chen Yu shook his head: "Although we can get a lot of fans by cooperating with us, the fans won by cooperating with us are not as popular as these fans. You know, these fans are real fans, and they are still very active users. Even if we engage in activities with such users, it will be difficult to attract so many users.”
In the previous life, it was the difference between a zombie fan and a living fan.
Zombie fans are completely created, he has no popularity, he just gives you a good number.
So you can see that many celebrities have tens of millions of fans at every turn, but their replies are dozens or hundreds.
One look at the heat and it's obvious that it was done.
Live powder is different.
Live fans refer to users who follow normally.
Only such users can reflect the greatest value.
Of course, if you cooperate with Huanyumen, you won't be giving that local tyrant a zombie fan.
But even if it's not a zombie fan, it's incomparable to compare it with this kind of extremely hot fan.
If you really count it, the local tyrant got millions of fans with millions of dollars, which is really worth the money.
"However, then again, the reason why the local tycoon tipped so much money is because of the potential contained in our blog."
"Mr. Chen, what do you mean?"
Chen Yu continued: "In my mind, our blog is not just about publishing blog posts, and our blog is not just a blog. Because of the exclusive nature of blogs, users can make blogs their own media, In this way, I call him self-media.”
"self-media?"
Li Xuelin was taken aback.
It was the first time he had heard the term.
"Correct."
Chen Yu nodded: "The so-called self-media means that the general public can also release news and various interesting stories in their own way. Just like Mingyue back then, although he published historical novels, if what he published were not historical novels but What is released is something else, for example, news about current events.”
"This……"
Chen Yu's reversal had a big impact on Li Xuelin.
Because before this, the media was in the hands of entrepreneurs, news organizations, platforms, and a few people.
He doesn't mean that if you want to create a media, you can create a media.
If you want to publish news, you must have your own news sources and news platforms.
Just like TV stations, radio stations, portals.
Only then can you publish what you want to publish.
But this is really too difficult.
It is far from what ordinary people can do.
But that seems to be different now.
With a blog, I seem to be able to blog about anything I want.
This method distributes the original traditional media to all users at once.
Even netizens of ordinary people, they also have a platform for publicity.
"I understand something."
Chen Yu's translation of the statement greatly shocked Li Xuelin.
At most, he thought blogs were very interesting before, and he could show his personality on blogs.
But he never thought of it.
In addition to posting blog posts, a blog can also become a medium.
if it is like this.
Thinking of the millions rewarded by that local tyrant, Li Xuelin, like Chen Yu, admired that local tyrant very much.
This local tyrant sees the value of blogging more than he does.
Although Li Xuelin still doesn't know what he is doing with this blog, as long as he makes his blog bigger and stronger, he will be a super medium.With this medium, he can play his own value.
In fact it is.
After this local tyrant attracted a lot of fans with amazing rewards, he started his self-media journey.
First, he started with film reviews.
The first movie to be reviewed is called Cell Phone.
This is a movie starring Ge You that is currently in theaters.
Of course, Brother Tuhao's film review is not like some other film critics, who evaluate this film with a professional eye.
In his evaluation, he started his evaluation with all the senses of ordinary people from buying tickets to movie theaters.
This kind of evaluation is more real and more down-to-earth than the evaluation of one of the film critics.
Especially seeing the Tuhao brothers in the blog post from time to time make a few complaints, many users read it with gusto.
There were even some fans who thought that this local tyrant's blog was well written, and started tipping him accordingly.
Of course, tipping is secondary.
Tuhao brothers are not short of money.
In other words, Brother Tuhao doesn't want to earn these rewards.
The reason why Brother Tuhao wrote this blog post is actually to promote "Mobile Phone".
have to say.
With a blog with millions of fans, under such a novel publicity, the mobile phone, which was already very good at the box office, suddenly increased by several percent again.
Moreover, no one could have imagined that this movie would become the annual box office champion in 2003 by the time the mobile phone was released.
As for how much publicity and promotion fees the local rich brother took here, that is the local rich brother's business.
However, under the personal experiment of this local tyrant, We Media started from Huanyu Blog and became a new Internet product.Moreover, it is also after the blog that the development of self-media will become more and more extensive in the future.After that, a series of media such as public accounts, Douyin accounts, etc. appeared in later generations.
However, this is, of course, a matter of the future.
For Huanyu Technology, Huanyu Blog is really promoted to the whole country under the promotion of self-media.
At this time, no matter who it is, they all want to try to open their own blog.
Some of them are planned to be self-media.
Likewise, there are plenty of regular folks out there who just want to try their hand at blogging.
However, no matter what purpose they hold.
The blog, a brand new platform, gave them an unparalleled opportunity to show themselves.
Chapter 519: Sister Fu Rong Comes Out
"Chen Tong, it seems that the way we invite celebrities to start blogs is not effective."
Cao Guowei called the editor-in-chief Chen Tong over.
Before, he thought that Chen Tong's plan was very good.
There are celebrities, there are traffic, there are topics... as long as the celebrities are invited to start a blog, their blog will definitely become popular.
It's a pity that within a few days of the fire, after everyone joined in the fun, many users were no longer interested in celebrities.
"This one……"
Chen Tong frowned.
He did not expect such a result.
However, after all, Chen Tong was doing content. After thinking about it, he still discovered the problems on his side.
"Mr. Cao, it seems that we still haven't done enough in terms of content."
Chen Tong said: "Blogs are the same as portals, in fact, they are all content. We invite celebrities to come to attract popularity, but if the quality of the content is not good, naturally we cannot attract many users."
"Is the quality of our content poor?"
Cao Guowei said: "These superstars have published a lot of blog posts."
"President Cao, I..."
Speaking of this, Chen Tong was also extremely embarrassed.
Although these stars did publish a series of blog posts, to be honest, these stars are not bad in acting and singing.But getting them to write meaningful blog posts is going to be hard for them.
Just look at the reviews of many users.
At the beginning, many users were still interested in the blog posts of these stars.
But I read a few more articles later, but I couldn't arouse my interest anymore.
In their words, the blog posts written by these celebrities are not as good as their own.
There are even blog posts written by some celebrities because of their low cultural level, which disappointed all fans.
I sigh to myself how the blog posts of these celebrities are at the same level as elementary school students. They need quality but no quality, and they need connotation but no connotation.
I originally wanted to rely on blogs to attract followers, so I wrote a few more blog posts, and some of them lost followers directly.
On the other hand, look at Universal Technology.
Because there are not many celebrities, the blog posts they recommend are all classic works selected from a hundred thousand.
You know, even ordinary people can write well.
Just like the bright moon of that year.
In fact, there is not only Mingyue of the Year in the Huanyu blog, but also some other well-known blogs.
They are ordinary people, but because of their well-written blogs, they have attracted a lot of fans.
"Mr. Cao, we have to start from the beginning and build our content step by step."
After thinking about it, Chen Tong knew that it was unreliable to rely on these celebrities.
It's just that Cao Guowei's face turned cold: "You invited the celebrities here, do you mean that you won't cooperate with these celebrities?"
"Cooperation is to cooperate, but he cannot be regarded as the focus."
"Chen Tong, I want to know if you have a complete plan."
Cao Guowei was a little dissatisfied with Chen Tong.
The star was invited by Chen Tong, and now he wants to overthrow the previous plan.
"Mr. Cao, this is my fault. I didn't fully understand the blog, so I made a wrong judgment."
This pot must be carried by Chen Tonglai.
But Chen Tong was also very helpless.
Although this blog has appeared before, he doesn't know how the blog works.
Not to mention that he doesn't know, there is no one in the industry who is optimistic about blogs.
If Huanyu Technology hadn't come up with a new style of play, who would have known that the blog would have such a function.
"Your fault, do you think it's over if you admit your mistake? Do you know that your wrong judgment directly put us Xinlang into a passive position."
Doing content is not something you can do at will.
Why Huanyu Technology has been unable to do a good job in current affairs news.
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