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"I'll go, you think I'm arrogant."
Finding that Zhang Jianming's eyes were different, Chen Yu said helplessly.
"A little."
Zhang Jianming told the truth.
In Huanyu Technology, only Zhang Jianming dared to say that.
"What kind of eyes do you have?"
Chen Yu spread his hands and was defeated by the two.
"Okay, okay, you attach so much importance to it, so tell me what to do? Microsoft and they want to start MSN, Li Nan, tell me, what can you do to prevent them from getting a single user?"
"This one……"
Li Nan was a little embarrassed.
In fact, they had a meeting for four hours in the morning, and they really didn't think about how to curb Microsoft's entry.
They thought of a series of solutions, but they all rejected them.
In short, they felt that no matter what method they adopted, they could not prevent Microsoft's entry.
"Don't do this, is there no way?"
Chen Yu said with a smile: "It's easier to attack the country than it is to defend the country. Attacking has always been more advantageous than defending. Attacking only needs to win the market. A user is a user who can attract a user, and a user is a user who can grab a user. If Microsoft comes in If even a single user cannot be snatched away, that would be too embarrassing for Microsoft."
"But let them enter like this?"
"Otherwise you can legislate against them engaging in instant messaging?"
"It can't be."
"It's not worth it."
Chen Yu smiled and said, "Come on, I'll make a pot of tea for you two."
"Drink tea first."
"Mr. Chen, how can we be in the mood to drink tea now?"
Zhang Jianming said directly.
"Calm down."
"The market is there, and many people in the instant messaging business can see its potential, and any company can also enter. But instant messaging is not something you say you can succeed by attracting a few users. Just like ours back then It’s the same as doing instant messaging, it’s not like I took a lot of detours before I got back on track.”
"But Microsoft is Microsoft after all."
"Look, I made another common sense mistake. Microsoft is very powerful, but Microsoft is not powerful everywhere. Although Microsoft has made outstanding contributions to the Internet, in the final analysis, Microsoft is not an Internet company , They are still a company mainly focused on software development. They have relatively strong capabilities in software development, but in terms of Internet operations, they are actually not much different from novices.”
This is not Chen Yu underestimating Microsoft.
Regardless of whether it is the previous life or this life, Microsoft's most important core product is still software.
In terms of the Internet, they have not operated anything awesome.
The biggest contribution they made on the Internet is the IE browser.
But the IE browser is just a tool software.
They don't have the genes for the internet.
There is also no social and cultural basis.
Although such a behemoth is terrifying, it feels like making products across borders.
Do you think Vanke Real Estate can succeed in engaging in the Internet?
Although Microsoft is different from real estate giants like Vanke, the truth is the same.
If he really wants to be more serious, Chen Yu can ignore them.
If you directly learn from the penguins in the previous life, MSN itself will slowly collapse.
As for how MSN collapsed in the previous life?
Who knows.
Anyway, even Microsoft can't figure out why.
As for Chen Yu.
Don't ask Chen Yu, Chen Yu doesn't know either.
MSN has always been a mystery, its sudden rise and sudden disappearance.
Chapter 560: Another evil idea
"Microsoft is actually not much different from novices in Internet operations?"
Both of them were stunned by what Chen Yu said.
Chen Yu is the only one who can comment on Microsoft in this way.
"Mr. Chen, we can't just do nothing."
Opening his mouth, Li Nan asked.
"Yes, we can do nothing."
Chen Yu nodded.
Facing the invasion of MSN in the previous life, Penguin actually didn't do much strategy.
At most, it is a TM.
But this TM is very rubbish, and Penguin doesn't want to update it after it has been launched for a period of time.
"Okay, you insist on doing something, but you have to wait for a while."
"Just wait till they make a mistake."
Seeing that the two were still struggling, Chen Yu had no choice but to say.
Although MSN will be finished if you do nothing, it will take a long time.
Chen Yu also didn't want to take Penguin's approach.
With Chen Yu's understanding of instant messaging and the Internet, he has too many tricks.
As for what tricks to use against MSN, it depends on how MSN performs at that time.
Under Chen Yu's instruction, Huanyu Technology did nothing.
This made Tang Jun happy.
He was also worried that Universal Technology would attack them.
I didn't expect Huanyu Technology to underestimate the enemy, so don't blame them for being rude.
"Launch the first wave of advertisements."
"Specializing in office business elites."
After all, he is the president of Microsoft China. Although Tang Jun is not particularly powerful, he still has some abilities.
The style of instant messaging has always started with differentiation.
At that time, YY played like this.
The following penguin group chat is also played in this way.
As long as the differentiation is opened first, then their MSN can attract some users.
As long as this part of users is stable, then they can slowly plot the entire YY market.
Yes.
Although Tang Jun wanted to destroy YY quickly, he also knew that it was basically impossible in a short time.
YY has already monopolized the entire domestic instant messaging market, and even Microsoft cannot destroy them in an instant.
To this end, Tang Jun made a few steps.
As long as the plan is completed step by step, then YY will also be stalked by Microsoft.
"Everyone, Microsoft has launched a new instant messaging software, which focuses on business and office work. Please download it."
"YY is too childish. It's just played by kids. Let's use MSN."
"MSN is very business-oriented, and some netizens on it are industry elites. MSN can be used not only for work, but also for making friends, and the quality of making friends is much higher than that of YY."
have to say.
Microsoft MSN's differentiation strategy is not bad.
They started from the business office and quickly attracted the attention of white-collar elites.
Many friends who have more business and office needs have switched from YY to MSN.
Moreover, after several waves of Microsoft advertisements, even some ordinary people feel that using MSN is more awesome.
As for why?
Why else?
Because using MSN is more pretentious.
Only social elites will use MSN.
On the other hand, using MSN also expresses one's own identity.
In a short period of time, MSN has millions of users.
Moreover, they also did a data survey.
They found that although the overall users of MSN and YY are very different, in terms of business elites, MSN has shortened the distance with YY at once.According to data survey, there are 2000 million high-end business people in China, YY accounted for 1300 million, and MSN quickly grabbed 700 million users.
This data is quite scary.
You know, how long has it been since Microsoft launched MSN, and it has occupied this market at once.
According to the trend, within a few months, MSN can take up all domestic high-end business users.
"Mr. Tang, Bill has affirmed your work. This is a letter of condolence from him."
The secretary brought the letter over.
Tang Jun smiled.
He was back to his most confident state.
"Mr. Tang, I think we should apply for more resources from the headquarters and bind our MSN to the operating system."
This trick can be said to be Microsoft's strongest killer.
With the winodows operating system, Microsoft has almost monopolized the global operating system market.
In other words, as long as he wants, he can bind any software attached to the windows operating system.
For example, Microsoft's IE browser, under the mandatory binding of windows, seized the global market.
"Not for now."
Tang Jun shook his head: "Binding MSN will be suspected of monopoly, and the headquarters will not make a decision lightly."
Back then, Microsoft was almost split in two by the court because of its monopoly.
After this incident, Microsoft became more careful when promoting various software later.
Of course, this is not to say that Microsoft is afraid to bind.
It's just that they generally don't do this unless they have to.
Of course, this is only one of the reasons.
Another reason, Tang Jun did not say.
The last academic incident made Tang Jun's position as president of the China region in jeopardy.
Originally, Bill was ready for a replacement.
Although Tang Jun made the right bet later, Microsoft is still ready to replace Tang Jun.
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