Rebirth of the Cyber ​​Hegemony

Page 646

But Chen Yu had to make a gesture now.

Chen Yu wanted to make those international mobile phone brands feel threatened.

If they dare to enter the Chinese market, Chen Yu dares to enter their base camp.

Even if it may not be able to do anything in the North American market, at least it must scare them.

Of course, it wasn't just to scare them, Chen Yu also had his own plans.

Like a flash.

Prior to this, the flash was not considered an important mobile phone accessory.

But after the Pear mobile phone became popular, the mobile phone flash light became the focus of thousands of people.

After Chen Yu made the Lizi mobile phone, he directly took the flashlight as a mobile phone accessory.

The price is very small.

At that time, Chen Yu just spent 2000 million to acquire a company called "Huaguang Technology".

The company mainly produces camera flashes.

However, due to the general technology and fierce competition, it has been in a state of loss.

Later, after the acquisition by Chen Yu, he asked Huaguang to change its business from camera flash to mobile phone flash.

Of course, this technique is not difficult.

As long as it is a flashlight, it can be done after a few days of research.

But just because you can make it doesn't mean you can produce it.

Especially when Lizi mobile phones are hot and selling, if you wait for your own research and development, and then wait for your own full mass production.

Then your phone has no chance.

Chen Yu asked the North American side to stir up the pear mobile phone, and at the same time, he was going to use the flash as a killer weapon to deal with these mobile phone manufacturers.

If they want to follow through, they will necessarily need flash as well.

But at this time, in order to shorten the cycle, Chen Yu had to be found.

Although it is impossible for Chen Yu not to provide them with flashlights for the sake of the market.

but……

Excuse me.

I will also raise the price.

……

It has to be said that Chen Yu's plan succeeded.

In North America, they just took photos with their mobile phones at night, and shot out a light when they had nothing to do... The bombardment of such advertisements aroused the interest of many North American consumers for a while.

To be honest, facing such a situation, these global mobile phone brands are under a lot of pressure.

Although they knew that the pear phone was just an embroidered pillow, nothing but a flashing light.

Although it was later found out through research, it was influenced by social networks.

But none of this matters.

The important thing is that the North American people do not understand.

Apart from other things, this flash is really innovative.

Even if other functions are rubbish, this flash is enough.

If this were to be staged as a hit in North America, it would be a fire in the backyard.

How can this work.

The Chinese market is finished, and the North American market cannot be finished either.

"A meeting, a meeting now."

Nokia, Sony, Ericsson, including Samsung, they held company meetings for the first time.

And this meeting is not a regional one, but a global one.

Pear mobile phones have entered North America. Although they have not yet started selling, and we don't even know how they will sell in the future, this has already threatened their most fancy market.

How can this work.

"What I want to ask is, is the Lizi mobile phone really so attractive?"

President Nokia said very angrily.

After finishing speaking, he also looked at "Xu Ban", the person in charge of Nokia China.

It was this guy who set fire to the headquarters.

"Mr. Su Li, the flash of Lizi's mobile phone is really innovative."

"Just a flashlight?"

"In addition to the flashlight, they also successfully introduced network factors into it. However, none of these have too much technical content. We can design a mobile phone that is more advanced than theirs. However, this requires the cooperation of the headquarters. "

Although Xu Ban is the person in charge of Nokia's China region, the China region is not responsible for the design of mobile phones.

Therefore, to launch a new machine, the headquarters must be responsible.

"Mr. Suli, we have two plans."

After Xu Ban finished speaking, the technical director of Nokia stood up and said: "One set is to design a new mobile phone and add the most popular flash light. However, this cycle is a bit long. From design to mass production, it takes at least 3 months. more than a month."

Of course, you can also speed up if you want.

But this does not guarantee their quality.

After all, Nokia is competing in the high-end mobile phone market this time.

If you want quality, the cycle can only be extended.

And if it is redesigned, the time spent on design is even more than the time spent on mass production.

"Another way?"

3+ months is too long.

"That is to improve our existing model and add a flash. I matched it. At present, our 7200 is the most suitable. This is my design drawing. Because our 7200 itself is a larger model, there is a relatively large improvement space."

"How long does this cycle take?"

"One week."

Nokia design director confident answer.

Before this meeting, he had already done this task.

"very good."

Nokia President Suri looked at the design director appreciatively.

"However, Mr. Sully, there is still a problem here."

"The technology of the flash itself is not difficult, but no company has made mobile phone flashes before. If it cooperates with other camera companies, this may prolong the mass production cycle. At present, Huanyu Technology owns the mobile phone flash business, but I estimate that they will We raise prices."

"It's just a flashlight, how much can he go up?"

High-end phones have always been hugely profitable.

The manufacturing cost of mobile phone accessories is also relatively loose.

Of course, this does not mean that these companies are very rich, and any component manufacturers will increase their prices.

But now the situation is more urgent, so I can only buy it first.

"Xu Ban, go back to China and communicate with Universal Technology about the flash accessories. If they insist on raising the price, agree first."

Su Li finished giving Xu Ban.Then he immediately said to the person in charge of the technical department: "Pear mobile phones in China are so popular, I predict that most mobile phones will be equipped with flashlights in the future, and we must get this accessory."

This is Nokia's side.

In fact, other global mobile phone brands are adopting similar solutions at the moment.

It takes too long to redesign a phone.

For the improvement of the original mobile phone, this is the optimal solution.

However, whether it's a redesign or an improvement on the original phone, there's a flash involved.

At present, only Universal Technology is capable of providing a large number of flash light services.

As for a flashlight they understand, how much can the price increase?

Chen Yu will tell you that I will make you doubt life.

Chapter 735: Killing them hard

"Mr. Xu, what are the orders from the headquarters?"

"The headquarters has decided to upgrade the 7200 model."

"Join the flash?"

"Yes."

"Can the cycle keep up?"

"Fortunately, the headquarters is also aware of the competition of Universal Technology, which is more supportive. By the way, I have to go to Universal Technology."

After Xu Ban came back from the Nokia headquarters, he gave orders in the company and immediately prepared to go to Shencheng.

However, just as he was about to board the plane, he saw a few old acquaintances at the airport.

Head of Motorola China, head of Sony China.

Several people looked at each other and asked softly, "Huanyu Technology?"

Everyone smiled wryly and nodded.

"It seems that Huanyu Technology will definitely increase the price this time."

"I think so."

"How about, Mr. Xu, after arriving in Shencheng, you go first?"

"Aren't you going together?"

"If we go together, won't it be even harder?"

"That's true."

"That's it, you fight a pre-war."

Several people discussed it, and Xu Ban was the first to go to Huanyu Technology.

Originally, for a business like this, Xu Ban didn't need to come in person.

He just needs to send the procurement manager of China to talk.

At the same time, he didn't want to see Chen Yu either.

Chen Yu may not be in charge of these parts business.

This kind of purchase is not a big deal, and there is no need for some of their big bosses to take action.

However, time is running out.

If it is carried out according to normal business, it will take ten and a half months just to negotiate the purchase.

Some months may not be able to win.

Not wanting to be blamed by the headquarters, Xu Ban had no choice but to do it himself.

At this time, Chen Yu didn't go anywhere, but was waiting for their arrival at Universal Technology.

"Wu Kai, how much does our flash cost?"

"About five yuan."

"so cheap?"