Rebirth of the Cyber ​​Hegemony

Page 840

"Some other promotion platforms, they have also raised their prices on the ground."

"Why don't they die."

Allen burst into a foul language: "By the way, didn't you say that the market for Internet cafes and guilds in China is huge, and large-scale promotion can also be carried out through their side. Let's try another promotion strategy."

"Yes."

"Have you acted?"

"Action."

"How about it?"

"Those guild bosses are more disgusting than these websites. They say that we have to give 100 yuan to pull a person to our game."

"these people……"

With a bang, Allen slapped the table hard.

He really couldn't imagine how the Chinese market would be like this.

Are these Chinese people blind to money?

Look at them in the West, Europe and the United States, as long as the game is good, there is no reason why there are no players.

In many cases, they often don't need much publicity, and a crowd of hardcore fans come spontaneously.

Well now.

Not only do they have to spend money to promote it, but even some players have to invite them to play the game.

Is there any game like this?

It's just a disgrace.

"Chen Hui, did you promote games like this before?"

"almost."

Chen Hui nodded: "Mr. Allen, maybe you don't know much about the Chinese market. This is the case in the domestic market. There are many games, and you don't necessarily have to play which game. If you want them to come to our game, you must In addition to the excellent production of our games, we have to rely on a series of publicity and promotion. Some game companies even pay wages to those game players.”

"Pay game players a salary?"

Allen was dumbfounded: "You can still play like this, which company operates like this?"

"Universal Technology."

"It's not his fault."

"No loss, they also made a lot of money."

After turning over, I explained to Alan again about the mode of Huanyu Technology's "Conquest" to issue RMB to players, and Alan finally understood a little bit.

"Chen Hui, what do you mean? We shouldn't care too much about this in the early stage? Even if we spend money to invite these players to play our game, it's nothing."

"Yes. As long as our game is popular? All the money we spent up front? We can earn it back."

It has to be said that Universal Technology's style of play is really pointing out a route for many domestic game manufacturers.

Although many domestic game companies were beaten to death by Universal Technology, they also had to admire Universal Technology's gameplay.

"So, we agree to the request of these guilds?"

"Yes."

Chen Hui nodded again for confirmation: "Domestic guilds are very influential? As long as the guild is settled? Then the players will be dealt with. As long as these guild bosses can attract a large number of players to our Heroes of the Storm, then we will be considered a success. But , These guilds really have a lot, our promotion fee may have to increase a little bit more."

"1 million? Is it enough?"

For Blizzard.

For Heroes of the Storm.

To make money from Chinese players? Now Allen is ready to fight.

Isn't it 1 million yuan?

Although this promotion fee is 5 times what I expected before, as long as the players are invited, everything is worth it.

"Enough, enough."

Hearing 1 million RMB, Chen Hui was overjoyed.

Although his boss's understanding of online games is like a novice? But it's okay.

Although Alan has little experience in operating online games, he is more open-minded and can listen to other people's suggestions.

What's even more rare is that he believes in people who are more professional than him.

There is such a boss? Even if he has no understanding of online games, Chen Hui still has the confidence to push Heroes of the Storm out.

……

"Chen Yu? You have to be careful."

"Brother Wang? What's the situation?"

"Blizzard spent a lot of money to pull our guild to play their Heroes of the Storm."

"Let's go play."

YY Instant Messenger? Soul of the King, the leader of the King's Guild who has been in touch all the time, sent Chen Yu a message.

"However, I said, brother Wang, aren't you a local tyrant, how can you be blinded by money?"

"Brother, I'm not a local tyrant. Compared with you, I'm nothing. Besides, even if I have a little money, it's not like you don't know that playing games costs too much money. As for your battle, he Meow, for this game, I spent millions. But, I'm still not the boss in the district, you don't know how depressed I am."

"Blame me?"

"Okay, how dare you blame you, if you want to blame, blame me for my lack of strength."

Soul of the King sent a depressed expression: "However, you really have to be careful of Blizzard, their games have always been very classic."

"Thank you, brother Wang, for your reminder, we will pay attention."

After finishing the chat with the Soul of the King, Zou Tao also came to the office at this time.

Yifan reported Blizzard's actions to Chen Yu, which was similar to the feedback from the Soul of the King.

In order to seize the market, Blizzard even spent 1 million yuan as a publicity at all costs.

"Mr. Chen, Blizzard did not hesitate to spend money to attract people, but it took our army."

Zou Tao frowned a little.

Before they raised the price, on the one hand, it was to disgust Blizzard, and on the other hand, they also wanted to make a fortune.

Although such an operation did make a fortune, it didn't seem to disgust Blizzard.

"Calm down."

Glancing at Zou Tao, Chen Yu said, "Operating a game is not about who has more money."

"But Blizzard's crazy spending of money has really attracted many players."

"This is also normal. If spending money can't get players, who is willing to spend money?"

"Mr. Chen, what should we do now?"

"Wait until they start testing."

"Just wait, I'm afraid..."

"We have to wait, otherwise we can still send people to PK with their real people. However, while waiting, Zou Tao, don't you have a lot of technicians over there, why don't you develop some small programs?"

"Applets?"

Zou Tao was taken aback: "What small program?"

After finishing speaking, Zou Tao understood instantly: "Mr. Chen, what you are talking about is cheating."

"I didn't say it."

Chen Yu waved his hand and told Zou Tao to leave: "It's not just me, we at Universal Technology don't know anything."

"However, I think some people should work harder. On the first day of Heroes of the Storm's beta testing, I figured out this small program on the second day..."

Chapter 948: One day is not up yet, the applet is made

The strategy is actually quite simple.

Plug-ins have appeared since the birth of online games.

In other words, he had the birth of cheats when video games first appeared.

There have been many cheating plug-ins in some stand-alone games before.

However, the plug-ins for stand-alone games are only for personal use, and they are not connected to the Internet, and will not affect others. The plug-ins for stand-alone games have not been very well-known for a long time.

But as stand-alone games have become online games, cheats have become famous in online games.

Because the online game client is downloaded to the personal computer, he has a plug-in for almost any game.

This is unavoidable for game developers.

Or you might say that these plug-ins may all be made by some hackers.

Maybe there are some.

But in today's fierce competition in online games, basically a lot of cheats are done by a series of competitors.

You study his game and make a cheat.

He studied your game and made a cheat.

As for whether these plug-ins can affect your game, it depends on the handling methods of various game companies.

But looking at the development of online games in China over the years, Universal Technology has the most perfect way of dealing with cheats.

Some other game companies have more or less left a lot of criticism when dealing with cheats.

All domestic online game companies are like this, let alone Blizzard.

After the first wave of Huanyu Technology, Blizzard paid a sum of money for promotion.

In the second wave, Chen Yu will see how they deal with cheating.

To know.

Once it is not handled well, the whole game will be over.

I don't know how effective this cheating strategy was in the game that Huanyu Technology killed the Penguin agent back then.

Even after many years, Chen Yu has tried this trick repeatedly.

……

"Alan, we have already attracted more than 1000 guilds to settle in, but the promotion cost has exceeded the standard by another 1000 million."

"It's okay, so what do you estimate the number of people we will have on the first day of the closed beta without deleting files?"

"It's estimated to be around 30."

"30?"

Allen was a little depressed: "Universal Technology's Lu ah Lu is more than three times that of 30. Moreover, they are only on the Universal system."

"Mr. Allen, Huanyu Technology itself is the leader in our field, and they have cooperation with all major Internet cafes across the country, so..."

"Okay, 30 is actually not bad."

Allen didn't dwell on this issue any longer.

If the number of people online on the first day can reach 30, this is also a good number.

If we continue to operate according to this trend, we can reach 60 in half a year, and strive to break 100 million in a year.

With anticipation, Heroes of the Storm held the closed beta without deleting files as scheduled.

"Guys, the Heroes of the Storm test has started, can you join it?"

"Come on, why not, after all, Blizzard is still one of the most powerful game development companies in the world..."

"How to say one?"

"Because Huanyu Technology is also the most powerful."